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Creative Cognition: Theory, Research, and Applications Paperback – January 5, 1996

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Editorial Reviews


Creative Cognition presents what is probably the most nearly complete and thoroughly tested of the existing theories of creativity based upon the principles of cognitive science. The theory is compelling and the experiments ingenious, in an area that is very difficult to investigate. I highly recommend the book to behavioral and cognitive scientists interested in understanding the origins of creative ideas. A special bonus of the book is that it contains implications for developing creativity, which perhaps the authors will follow up in later work.

(Robert J. Sternberg, IBM Professor of Psychology and Education, Yale University)

The major contribution of this book, beyond the many original ideas that sparkle throughout the text, is its successful demonstration that the basic issues of creativity, previously relegated to mystifying pop psychology or cognitively barren psychometric approaches, can be successfully examined with the tools of cognitive psychology.

(Jonathan Schooler, Assistant Professor of Psychology, University of Pittsburgh)

Original and well articulated.... [A] benchmark for psychologists who are concerned to understand and explain one of the less tractable areas of human cognition. It can also be recommended as a rich source of practical ideas to anyone responsible for education and training in professions that depend on the regular exercise of creative thinking.

(John Richardson Times Higher Education Supplement)

About the Author

Thomas B. Ward is Professor of Psychology at the University of Alabama.

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Product Details

  • Series: Bradford Books
  • Paperback: 256 pages
  • Publisher: A Bradford Book (January 5, 1996)
  • Language: English
  • ISBN-10: 0262560968
  • ISBN-13: 978-0262560962
  • Product Dimensions: 6 x 0.6 x 9 inches
  • Shipping Weight: 12 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #1,299,067 in Books (See Top 100 in Books)

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Most Helpful Customer Reviews

2 of 2 people found the following review helpful By Hector Ramos on January 29, 2013
Format: Paperback
Not many authors dare look into creative cognition approaches to creativity. This is a group of researchers that deserve
greater recognition as they provide in this book many answers that can be adopted by creative thinking professionals and
facilitators to help their clients get out of their thinking rut.
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