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Creative Jolt
 
 
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Creative Jolt [Paperback]

Denise Anderson (Author), Rose Gonnella (Author), Robin Landa (Author)
5.0 out of 5 stars  See all reviews (2 customer reviews)


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Book Description

December 2000
Designers agree that the most difficult aspect of brainstorming a solution to any particular problem is departing from their usual way of solving things. Creative Jolt is an easy-to-use handbook that explores ways to creatively overcome these graphic design stumbling blocks. This book offers 15 zippy, ingenious approaches to unblocking readers' minds and start looking at things in unusual ways. The authors have organized this book by type of creative approach, and have included heavy illustration with examples from the world's leading designers. Readers will discover how to increase their creative potential and produce original, intelligent, seductive on-target designs. They'll also learn to find inspiration from unexpected sources quickly and easily.

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Editorial Reviews

About the Author

Denise Anderson is the Design Director of DMA, a creative design and marketing studio in Jersey City, NJ. Rose Gonnella is Creative Director of Pointlnfinity, a multimedia and communications firm. Robin Landa is a designer, copywriter and creative consultant to major corporations.

Product Details

  • Paperback: 144 pages
  • Publisher: North Light Books; 1st edition (December 2000)
  • Language: English
  • ISBN-10: 1581800118
  • ISBN-13: 978-1581800111
  • Product Dimensions: 8.9 x 8.8 x 0.5 inches
  • Shipping Weight: 1.2 pounds
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #2,055,985 in Books (See Top 100 in Books)

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Average Customer Review
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5 of 5 people found the following review helpful:
5.0 out of 5 stars great creative insights, June 21, 2000
By A Customer
This review is from: Creative Jolt (Paperback)
Incredible insights into visual communications by the three authors. Great specific ideas that can help anyone's graphic design solutions, illustrations, or art direction. A must have for any visual communications professional.
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5.0 out of 5 stars Brilliant!!, September 12, 2000
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This review is from: Creative Jolt (Paperback)
This book is the essence of the creative process. Broken down into the three distinctive methods of these extraordinary designers, it is a guide for anyone who is in need of some creativity. This book is a catalyst for visual exploration. It comes highly recommended for not only students and professors, but for anybody who could use a little creativity. It's well written and well designed, two things that seem to be mutually exclusive in graphic design books these days. Kudos to Ms. Anderson!
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Inside This Book (learn more)
First Sentence:
We all have our comfort zone. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
poster design studio, brochure design studio, program design studio, sommese illustrator, sommese client, sommese designer, jason logan, canada illustrator, kiku obata, luba lukova, george tscherny, hornall anderson design works, mark kaufman, ideation process, photograph studio
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