Customer Reviews

Creativity Workout: 62 Exercises to Unlock Your Most Creative Ideas

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This book should have been called: "Using the power of Random Words to boost your creativity", or "Random Words, Creative Thoughts". But the chances of me buying the book with such a title would have been slim, so I'm glad De Bono did not consult me on this.
This book includes 62 creativity exercises that use random words to train your creative skills. The exercises can be used for self training to sharpen your creative thinking skills as well as for producing actual creative results individually or in a group.
I have used some of the methods tought in the book in creativity workshops I'm conducting and I have to say the results were very impressive. People like to use random words because it really frees them and easily gets their thougths out of the box.
The usual De Bono style is evident - a bit of self praise and paranoia coupled with great in-depth insights and detailed instructions.

If you need a mental workout to keep your mind stimulated, or are stymied for ideas, this book will help. It is a course on manipulating words into ideas to help with problem solving. The book shows you how to link and build on ideas. The book also shows you how to work with number mapping. In the back there are word and number tables to use during a creativity session. This book can be used for anything from writing to project management. The subject matter is not easy to master, but nothing worthwhile is. This would be a very good ice breaker for team meetings and training classes.