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Crowdfunding for Social Good: Financing Your Mark on the World Paperback – July 27, 2013


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Editorial Reviews

About the Author

Devin Thorpe thinks he is the luckiest person alive. After being “let go” from the best job he’d ever had—as the Chief Financial Officer of the multinational food and beverage company MonaVie—he and his wife ended up living in China for a year where he wrote Your Mark On The World and embarked on the career he’d always wanted yet hadn’t dared dream. More recently, Devin completed his latest book, Crowdfunding for Social Good, Financing Your Mark On The World. Now, as an author, a popular guest speaker and Forbes contributor, Devin is devoted full time to championing social good. His current life isn’t much like his past. As an entrepreneur, Devin ran—at separate times—a boutique investment banking firm and a small mortgage company. He served as the Treasurer for the multinational vitamin manufacturer USANA Health Sciences years before becoming CFO for MonaVie. Over his career he led or advised on the successful completion of $500 million in transactions. Devin squeezed in two brief stints in government, including two years working for Jake Garn on the U.S. Senate Banking Committee Staff and another year working for an independent state agency called USTAR, where he helped foster technology entrepreneurship during Governor Jon Huntsman’s administration. Devin is proud to have graduated from the University of Utah David Eccles School of Business, which recognized him as a Distinguished Alum in 2006. He also earned an MBA at Cornell University where he ran the student newspaper, Cornell Business. Today, Devin channels the idealism of his youth with the loving support of his wife, Gail. Their son Dayton is a PhD candidate in Physics at UC Berkeley (and Devin rarely misses an opportunity to mention that).
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Product Details

  • Paperback: 168 pages
  • Publisher: CreateSpace Independent Publishing Platform; 1 edition (July 27, 2013)
  • Language: English
  • ISBN-10: 1491215739
  • ISBN-13: 978-1491215739
  • Product Dimensions: 6 x 0.4 x 9 inches
  • Shipping Weight: 8.8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (18 customer reviews)
  • Amazon Best Sellers Rank: #505,644 in Books (See Top 100 in Books)

More About the Author

Popular guest speaker and author Devin D. Thorpe is a Forbes Contributor who covers social entrepreneurship, impact investing, philanthropy and corporate social responsibility. He brings a broad perspective to financial planning, having owned and operated an investment-banking firm, which included an investment advisory business, a mortgage brokerage and having served in a variety of corporate finance positions.

Devin launched his writing career while serving as a business professor at South China University of Technology in Guangzhou, China on behalf of Brigham Young University's Kennedy Center China Teachers program. Previously, he served as the Chief Financial Officer for the multinational company MonaVie, listed in Inc. Magazine's 2009 Inc. 500 as the 18th fastest growing company in America and, at $834 million in revenue, the third largest company on the list. Prior experience includes two years working on the staff of the U.S. Senate Banking Committee during Utah Senator Jake Garn's tenure. He also served briefly in Utah State Government, working at USTAR under Governor Jon Huntsman.

He earned an MBA with focus in Finance and Accounting from Cornell University's Johnson Graduate School of Management. He completed his undergraduate degree in finance at the University of Utah, where he later worked as an adjunct professor of finance. In 2006, Devin was recognized by the David Eccles School of Business at the University of Utah as a Distinguished Alum.

Devin ran his first marathon in 2011, finishing in 4:35.

Customer Reviews

4.8 out of 5 stars
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He includes numerous real life stories, as well as the lessons you can learn from each person's success.
Andrea Coventry
Regardless, I would seriously recommend getting this book in order to help you focus your goals, gain support, and have a successful project.
P. Creeden
That's where Devin D. Thorpe's book, Crowdfunding for Social Good:Financing Your Mark on the World, can help.
Ebeth

Most Helpful Customer Reviews

8 of 8 people found the following review helpful By Frankie Blooding on September 9, 2013
Format: Paperback
I've known what crowdfunding is for about a year. I've tried - and failed - to launch two Kickstarter projects. I think it's a great idea, but it's a little like hitting the lotto, only in this case, you're the lottery ticket. If you've got a story that touches the heart, you're likely to win. If not, you're going to be one the invisible many.

When I pick up a book like this, it's see how it relates to me. How can I benefit from the knowledge buried between these covers? Reading through this book, I discovered a lot of great success stories that won't apply to helping me. The stories that really tore at my heart are not instances I could use. The success stories all had one thing in common. They touched the heart in some way. As soon as I figure out how to launch a project to publish a fantasy novel and have it "touch the heart," I'll let you know. Until then, if you happen to know, please share. The other thing that they all seemed to have in common was a wide network of people who cared.

If you lack either of these two, even this book won't help. However, I will say that if you read this book, you'll see what kind of projects would work and which ones wouldn't.

Devin Thorpe did a great job is showing some of the better ways of using social media. Now, I'm not saying that I'm going to be able to launch a better Kickstarter project next time because I still lack the story. Why would anyone care? BUT I did uncover, through this book, better ways to spread the word.

The other thing that I found to be very practical - because I've always wondered - was that Devin Thorpe explained the laws/rules around and behind crowdfunding.
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3 of 3 people found the following review helpful By Ebeth on August 28, 2013
Format: Kindle Edition
Have you heard of Kickstarter? IndieGoGo? Teespring.com? Those are all examples of crowd funding. It's the newest way of raising funds to finance all or some portion of projects that people or groups want to get done. In today's society it can be pretty difficult to find somebody who will finance an industrious project. With all of our social media platforms, it was inevitable that we would find a way to use them to reach out to the masses for financial support of individual projects.

Not all crowd funding projects have to be for personal gain or private endeavor. Some are mounted for the sheer purpose of social good. That's where Devin D. Thorpe's book, Crowdfunding for Social Good:Financing Your Mark on the World, can help. In his book, Thorpe breaks down crowd funding as "the newest way for nonprofits and social entrepreneurs to raise money for their causes, projects and companies."

Thorpe uses real-time examples to show us how social media, networking and marketing come together to help raise awareness and fund real causes and projects through crowd funding. Through his writing he teaches with ease and campaign example the in's and out's of succesful social campaigning from beginning to fulfillment. It's really a great, condense lesson for first learners and experienced fundraisers alike; learning in 166 lots of how-to's on maximizing the benefits of this new and burgeoning platform.

My advice? Get it, read it, learn it. Then? Do it! Launch out and start your own crowdfunding campaign. I did.
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2 of 2 people found the following review helpful By Brian's Mom on September 12, 2013
Format: Kindle Edition
Since I did not know just what Crowdfunding is, I looked it up. Oxford Dictionary said:
Noun:
The practice of funding a project or venture by raising many small amounts of money from a large number of people, typically via the Internet.
So basically a current manner to raise capital from a very large group of individuals via social media and the Internet who can choose to contribute small (or large) sums of money with no legal ties to their investment.
Remember the post I did on Rochelle Maya Callen and her book series Ashes and Ice? She was using Indiegogo, a perfect example of Crowdfunding. I thought it was a rather clever idea. She is offering lots of cool bonus materials and additional extras as incentive, a very neat idea. Now, I am a pretty frugal soul who normally would not just give my funds to a stranger without a pretty good reason but participating in Crowdfunding? Yes, yes I would.
The thing that makes Devin's book new and better is he brings it all back around to doing things for the social good, i.e humanitarian efforts! He discusses the steps to take to make doing something for others easy and doing it just because you can and they have needs. His examples of how to make good use of Social Media resources and take your dream to do good to the next level are clear and easy to follow. He really makes it possible for those dreams to come alive.
Normally I could not care less about a financial book and wouldn't normally even pick one up but I have read one of Devin's books before and find his manner of presenting information clear, interesting and easy for even the lay-person to follow. This book really hit home with me, especially after my trip to China to adopt my daughter. I believe in the Starfish Story...while maybe I cannot make a difference for everyone, I can make a difference to the `one' . This book shows me how to do just that!
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