Crunch Point: The 21 Secrets to Succeeding When It Matters Most [Hardcover]

Brian Tracy (Author)

Book Description

Publication Date: September 22, 2006

It doesn't matter who you are, what industry you work in, or how well run your company is: from time to time, everyone is hit with a moment in which setbacks suddenly occur, crises arise, and unexpected problems emerge. In these moments - "crunch points" - the difference between success and failure comes down to how well one handles the pressure. In "Crunch Point", success expert Brian Tracy shows readers how they can not only survive the most stressful and difficult of situations - but thrive in the face of tremendous pressure and come out a winner.

Editorial Reviews

Review

"...The ideas presented are well and concisely addressed... The book is worth the price of the assurance you need.”

-Inland Empire Business Journal

“First, the ideas presented are well and concisely addressed. Second, if you are one of the business owners or executives facing a crunch point, there is reassurance in learning that you are not the first to face a business crisis, and that there are ways out of the problems you face if you address them with dedication, imagination, and persistency. In the long run, the book is worth the price of the assurance you need.”

-Inland Empire Business Journal

“…a quick and enjoyable read, chock full of practical suggestions.”

-The School Administrator Magazine

"... you can breeze through it in little more than the time it takes to fly from New York to Chicago.”."

-Frequent Flyer Magazine

Review

"""Life and business have unavoidable and inevitable crises. These are what Brian Tracy is writing about in Crunch Point. Let him be your guide out of the maze. He's been there, done that, and has good advice.""

-- Ken Blanchard, coauthor, The One-Minute Manager and The Secret: What Great Leaders Know -- And Do

""It's not how far you fall but how high you bounce! Crunch Point shows you how to bounce back quickly from any problem or reversal.""

-- Lee Iacocca, The Iacocca Foundation

""Amazing! Here in one small book are the lessons of leaders throughout the ages in dealing with sudden and unexpected setbacks. Brian Tracy shows you how to get control, take charge, and counterattack successfully, no matter what happens.""

-- Harvey Mackay, author of the #1 New York Times bestseller, Swim With the Sharks Without Being Eaten Alive

""No one in business today -- be they manager, owner, entrepreneur, or professional -- can escape problems, challenges, or setbacks. Brian's book provides the 'shot-in-the-arm' of proactive reality we all so critically need in today's treacherous business environment.""

-- Jay Abraham, author of Getting Everything You Can Out of All You've Got

""One day a crisis will come -- this is inevitable. Crunch Point shows you how to deal with it! Great coaching for our biggest challenge! No one gives more practical and useful advice than my friend, Brian Tracy!"" -- Marshall Goldsmith, world-renowned executive coach and thought leader;

co-editor or author of 22 books, including Global Leadership: The Next

Generation and What Got You Here Won't Get You There.

""They say whatever doesn’t kill us makes us stronger. That may be true, but it sure helps to have a plan of action that makes certain we get to that stronger place. This book is that plan, and there is no expert more skilled in the field of maximizing your results in the midst of professional and personal struggles than Brian Tracy.""

--Joe Polish, Founder, Piranha Marketing, Inc.

""This book shows you how to take charge, gain control, and deal with any problem personal or professional that life throws at you!"" -- Jack Canfield, co-author of the ""Chicken Soup for the Soul(R)"" series and ""The Success Principles(TM)."""

See all Editorial Reviews

Product Details

• Reading level: Ages 15 and up
  
• Hardcover: 128 pages
• Publisher: AMACOM (September 22, 2006)
• Language: English
• ISBN-10: 0814473717
• ISBN-13: 978-0814473719
• Product Dimensions: 8.7 x 5.8 x 0.6 inches
• Shipping Weight: 9.6 ounces (View shipping rates and policies)
• Average Customer Review: 4.4 out of 5 stars  See all reviews (9 customer reviews)
• Amazon Best Sellers Rank: #597,788 in Books (See Top 100 in Books)

More About the Author

Brian Tracy is one of America's leading authorities on the development of human potential and personal effectiveness. A dynamic and inspiring speaker, he addresses thousands of people each year on the subjects of personal and professional development, including the executives and staff of such firms as IBM, Arthur Andersen, McDonnell Douglas, and The Million Dollar Round Table. Prior to founding his own firm, Brian Tracy International, he had successful careers in sales and marketing, investments, real estate development, distribution, and management consulting. Tracy is the author of thirteen previous books including the bestselling book Maximum Achievement. He is also the author/narrator of numerous bestselling audiocassette programs, including The Psychology of Achievement and How to Start and Succeed in Your Own Business.

Customer Reviews

Most Helpful Customer Reviews

17 of 20 people found the following review helpful:

3.0 out of 5 stars Commonsense advice. Mighty thin volume., October 11, 2006

By 

D. Stuart "Researcher at Kudos" (Auckland NZ) - See all my reviews

This review is from: Crunch Point: The 21 Secrets to Succeeding When It Matters Most (Hardcover)

Brian Tracy has produced another great headline (Eat that Frog!) on which to hang 21 simple, straightforward pieces of advice, but as with his other books this motivational speaker has produced a very thin volume - just 117 pages. Brevity can be a good thing, sure, but at some point you wonder: "where's the beef?" I found myself nodding in agreement at the advice - there's nothing wrong with any of it - but next day I found it hard to remember much of what it said: a case of easy in/easy out. Tracy may be an excellent speaker, but as a writer he doesn't engage the brain sufficiently. There was nothing really new, provocative or profound here.

6 of 6 people found the following review helpful:

5.0 out of 5 stars Brian Tracy delivers the cure for fear-driven paralysis, July 10, 2007

By 

Mike (San Jose, CA) - See all my reviews
(VINE VOICE)   

This review is from: Crunch Point: The 21 Secrets to Succeeding When It Matters Most (Hardcover)

When things go sideways, it's common for the human mind to shift to "worst case scenarios." Dwelling on these hypothetical situations generates fear, fear induces paralysis, and the "self-fulfilling prophecy"...dwelling on what you DO NOT WANT instead of facing fear head-on and fighting for what you DO WANT...becomes a reality.

The chapters are "Stay Calm," "Be Confident In Your Abilities," "Dare To Go Forward," "Get The Facts," "Take Control," "Cut Your Losses," "Manage The Crisis," "Communicate Constantly," "Identify Your Constraints," "Unleash Your Creativity," "Focus On Key Result Areas," "Concentrate On Priorities," "Counterattack!," "Generate Cash Flow," "Care For your Customers," "Close More Sales," "Keep Things Simple," "Conserve Your Energy," "Make Your Connection," "Character Is King," and "Put It All Together."

To the reviewer who commented on the size of the book (117 pages), all I can say is that I'd rather have a 117 page book that is focused and filled with usable information than a 300 page book that says nothing and goes nowhere. Look at those chapter titles. You WILL get your money's worth on this one.

This book is targeted toward working men and women with their backs to the wall. The only thing that will turn around a bad situation is calm, consistent, well-planned action. This book provides the framework. You fill in the blanks.

Stop worrying, roll up your sleeves, and get to work. Brian Tracy will coach you out of your fear, but only if you read the book and take the appropriate actions. Don't buy the book, set it on your shelf, and go back to worrying. You will get stronger with every step you take, no matter how small the steps might be. TAKING the steps is the secret.

2 of 2 people found the following review helpful:

5.0 out of 5 stars RIGHT ON!, January 11, 2007

By 

Timothy R. Hites (Kentucky) - See all my reviews
(REAL NAME)   

This review is from: Crunch Point: The 21 Secrets to Succeeding When It Matters Most (Hardcover)

Brian's book came at a crucial point in my business when I needed some practical advice, not just more philosophical "business speak". Crunch Point was a great read with applicable information and ideas that will pay dividends for many years to come!