Customer Reviews

Cultural Dimension of International Business, The

5 star:		(2)
4 star:		(1)
3 star:		(0)
2 star:		(2)
1 star:		(1)

 

 

Throughout this book Ferraro takes on the idea of being a theoretical observer of different characteristics that the typical North Amercian has in comparison to the rest of the world. He takes these dfferences and applies them usefully to the area of International Buisness. The book goes through many different catagories including language, communication (verbal and non-verbal), precise time reckoning, and even culture shock. As a student, I found this book to be very insubstantial for a textbook, but I believe that it would be a wonderful starting point for buisness people of any age to read before doing any international buisness realtions. I wish I had read this book before I went and lived in Europe for 5 months, I think I would have been able to communicate a little more easily.

This books captures all the intricases on culture. It is a wonderful book to read before making aq business trip abroad. You would like to read it again and again!

Perhaps if you are doing a high-school report, this book might be useful - and only if your teacher does not allow Wikipedia as a source, because I'm sure Wikipedia would be much more informative than Ferraro's The Cultural Dimension of International Business.

If this book therefore was an attempt at covering the basics and not actually a source of literal understanding on cultures, well it still sucked. Ferraro does not touch on anything specific. He overly generalized every culture, but warns the reader to be careful of over generalizing cultures. He assigns a culture to a particular point he is trying to make, but never explains it: Don't do A, B doesn't like it when you do A. See how C did A, now B and C don't get along.

Ferraro does not give the reader a clear definition or argument in the book. It's frustrating really, you read on, wait for something meaningful to read, and he just chops it off. I really don't know how he filled over 200 pages. This book will not produce any type of valuable references. All examples are already common in the study of culture and business. Most of them are out of place in the book. I often wonder why he would put some things where he did. I read the whole book and I seriously think I got dumber from reading it. Do not read this book for educational purposes, because there are better books out there.

...you are in an Intro To International Business course. Otherwise, a complete waste of money.

I was very pleased with the books and the price. Thanks

I bought this for my MBA program and found this book having good contents but the approach is not good.... I would have done the layout much differently to make it more interesting.....

I had to read this book and so read it..... not greatly impressed.