Chip R. Bell--author of the popular Managing "Knock Your Socks Off" Service--presents a clear blueprint for maximizing business success by enhancing customer loyalty and building lasting relationships. Each chapter includes an illustrative story and key principles. "Excellent advice".--Ken Blanchard.
Chip's newest book (with John R. Patterson) is Wired and Dangerous: How Your Customers Have Changed and What to Do About It and will be in bookstores and your favorite e-tailer in May.

