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1 of 1 people found the following review helpful:
4.0 out of 5 stars
Very well layed out book,
By A Customer
This review is from: Cyberstrategy: Business strategy for extranets, intranets and the internet (Chartered Institute of Marketing) (Paperback)
I read this book and believe it is very useful in providing a review of the strategies and application of Electronic Commerce and the Internet phenomen into the modern business environment.It also analyses the benefits of Intranets and Extranets. There are some very good tables and diagrams which summarise information neatly. Definitely worth reading for any business person or student of business.
5.0 out of 5 stars
Make Sure You Read This One!,
By
This review is from: Cyberstrategy: Business strategy for extranets, intranets and the internet (Chartered Institute of Marketing) (Paperback)
If you're looking for a book that uses a non-technical approach to address really difficult issues, this is one you must read. Anyone that is starting a new project or contemplating a major update should look at these lessons carefully.
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Cyberstrategy: Business strategy for extranets, intranets and the internet (Chartered Institute of Marketing) by Kate Simpson-Holley (Paperback - July 13, 1999)
$59.95
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