Do You Remember Where You Were The Day Superman Died?
Superman #75 Black Bag November 18, 1992. The day Superman #75 was finally released. Over the course of the next few days' people who had never even dreamt of walking into a comic store were standing in line waiting to buy their copy. On Friday November 20 eighty people were standing outside of Cap's Comic Cavalcade in Allentown, Pennsylvania before the store opened. Dan Walter, owner of Cap's had ordered more than three thousand copies of the comic, which was about 100 times the normal amount he usually ordered. Fans who didn't normally collect the book scrambled for a copy. It was a genuine media event and what seemed like the whole world was getting involved, even Saturday Night Live, which put on a skit featuring the funeral of Superman.
So how was the comic itself?
Pretty big actually. The book came encased in a sealed black bag with a bleeding red S on the front. It was eye catching and for many buyers all they got to see as the prevailing wisdom at the time was that the book would be worth more if it was never opened.
If the buyer actually wanted to "take the chance" and open the bag they were confronted with a cover made up to look like a tombstone. Inside were thirty-two splash pages showing Superman and Doomsday going at it. The battle was violent and no holds barred. Finally the two came at each other for one final onslaught. The last pages featured a gatefold showing Superman dying in Lois' arms.