Customer Reviews

The DJ Sales and Marketing Handbook: How to Achieve Success, Grow Your Business, and Get Paid to Party!

5 star:		(8)
4 star:		(2)
3 star:		(0)
2 star:		(1)
1 star:		(0)

 

 

I read her first book a year ago. Really helpful and imformative. Her second book (this one) is even better, only if you didn't already read the first one. Yes I highly recommend this book so if you buy this one, don't bother buying her first book. Half of it is easily the same info repeated.

This book is mostly the basics of sales and marketing. The basic ideas presented are the same as you would expect to find in an introduction to marketing textbook. If you have little knowledge of the concepts of sales and marketing and would like to learn how these concepts relate to your DJ business, then buy this book-it will be very useful to you. If you already have a strong understanding of the basics of sales and marketing principles, then this book won't offer you much.

... Getting into the mobile dj business. I have this book and have read it from cover to cover and also have referred to it on many occasions for specific tips and ideas in marketing, developing business forms, contracts, etc.

I do highly recommend this book to anyone that wants to start their own DJ business.

This book will be very helpful to me as I move forward as a mobile dj. While some of the early book may qualify as "duh, I already knew that", it helps to keep an open mind. If you already have the answers, you don't need the book, right? I plan to order other books in the series.

Stacy is one of the true industry leaders. Any DJ, whether new to the business or seasoned veteran, can get some pretty valuable information from this book. I highly recommend it to anyone who wants wants to generate more business.

Although I am not a DJ, I purchased this book to help me in marketing my photo booth rental business that I provide to special events.

The book contains real-life specific marketing advice to any business serving the special events industry like how to break in to the Bar Mitzvah Market, when to advertise for different event types, what to do after completing an event, how to deal professionally with complaints..etc

A must read to create a successful business.

Once again Zemon has used her many years of experience and talent and lent us her superb advise. The book is a constant reference to me as well as other DJs lucky enough to read it. A must read for newbies as well as seasoned single- and multi-op mobiles looking to increase their marketing savvy.

This book is a great thing to have. It brings thing to your attention that you would not have thought of. It has helped me to better market myself and helped improve my business.

I've been DJing for years but knew I was lacking in marketing knowledge and sales skills. I read this book, immediately put some of the ideas into practice, and saw results right away! The DJ Sales & Marketing Handbook and The Mobile DJ Handbook are my two most important reference manuals for the sucess of my mobile entertainment business.

This book was full of useful information that can be used immediately, not abstract concepts but real life tips and advice. This has already made a difference in my business and I just finished reading. Will return the small invest many times over with new customers. EVERY DJ SHOULD READ THIS BOOK.