Industrial-Sized Deals Best Books of the Month Shop Women's Handbags Learn more nav_sap_plcc_6M_fly_beacon $5 Albums Storm Fire TV Stick Off to College Essentials Find the Best Purina Pro Plan for Your Pet Shop Popular Services Home Theater Setup Plumbing Services Assembly Services Shop all tmnt tmnt tmnt  Amazon Echo Fire HD Kids Edition Kindle Voyage The Walking Dead\ Gear Up for Football Deal of the Day
Buy New
$5.58
Qty:1
  • List Price: $9.95
  • Save: $4.37 (44%)
FREE Shipping on orders over $35.
In Stock.
Ships from and sold by Amazon.com.
Gift-wrap available.
Damn Good Advice (For Peo... has been added to your Cart
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See all 6 images

Damn Good Advice (For People with Talent!): How To Unleash Your Creative Potential by America's Master Communicator, George Lois Paperback – March 12, 2012

96 customer reviews

See all 2 formats and editions Hide other formats and editions
Amazon Price New from Used from
Paperback
"Please retry"
$5.58
$3.45 $0.01

New & Popular:"Destressifying"
Read the popular new book by Davidji.

Frequently Bought Together

Damn Good Advice (For People with Talent!): How To Unleash Your Creative Potential by America's Master Communicator, George Lois + It's Not How Good You Are, It's How Good You Want to Be: The world's best selling book + Steal Like an Artist: 10 Things Nobody Told You About Being Creative
Price for all three: $18.02

Buy the selected items together

Editorial Reviews

Review

"George Lois doesn't need advice. But the designer for whom legendary ad man is practically a Homeric epithet has loads to share in Damn Good Advice (for people with talent!), a slim, fast-paced collection. . ." - Print Magazine

"George Lois' brain is an interesting place. . .Get inspired gentlemen. . ." - Urban Daddy Kempt

"Put Damn Good Advice on your coffee table and thumb through it daily for some insight on how to make your work and world better." - Selectism.com

"It's an entertaining read, even for people outside the creative business." - The New York Times 6th Floor blog

"In the meantime, my best (damn) advice to all you creative people out there (and if you're livin' this means you) is to pick up your very own copy of Georges' Damn Good Advice -- a bargain at thrice the price -- and read it (and re-read it) to tatters. We all need our heros." - GQ

"This ad man is Mad man." - New York Post

"An Innovation Bible. . .a must-have spine stiffener for artists and entrepreneurs alike." - The Huffington Post

"George Lois offers indispensable lessons, practical advice, facts, anecdotes, and inspiration for all those looking to succeed in life, business, and creativity." - NPR's Morning Edition

"An irreverent, playful, genuinely useful set of rules to live by for aspiring creatives." -Details

About the Author

George Lois is one of America's most creative, prolific and celebrated advertising communicators. Since his twenties, he has been a pioneer in developing the Creative Revolution in contemporary culture, transforming brands such as MTV, Tommy Hilfiger and USA Today. He is the only person ever to be inducted into The Art Directors Hall of Fame, The One Club Creative Hall of Fame, have Lifetime Achievement Awards from the American Institute of Graphic Arts, the Society of Publication Designers, as well as being a subject of the Masters Series at the School of Visual Arts. He lives in New York City.

NO_CONTENT_IN_FEATURE

Best Books of the Month
Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.

Product Details

  • Paperback: 176 pages
  • Publisher: Phaidon Press (March 12, 2012)
  • Language: English
  • ISBN-10: 0714863483
  • ISBN-13: 978-0714863481
  • Product Dimensions: 4.8 x 0.8 x 7.2 inches
  • Shipping Weight: 9.1 ounces (View shipping rates and policies)
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (96 customer reviews)
  • Amazon Best Sellers Rank: #17,558 in Books (See Top 100 in Books)

More About the Author

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

Most Helpful Customer Reviews

23 of 26 people found the following review helpful By Julien Smith on April 22, 2012
Format: Paperback
I've recently been re-reading the books that have been influential to my work and writing, so after giving away a few copies of Paul Arden's Phaidon books (Whatever You Think, Think the Opposite; It's Not How Good You Are, It's How Good You Want To Be), I ended up buying them again from the local bookstore and grabbing this one at the same time. I didn't know it had been recently published but am pleased I get to write one of the first reviews for it.

I didn't know anything about George Lois when I read this book. Previous reviews were full of discussions of his egomania and self-aggrandizement but that doesn't matter to me. All that matters is whether this book does, in fact, contain Damn Good Advice. Well, it does.

This book isn't perfect, but if you're up to short books that give you a certain feeling rather than information, this could be the one. It's ten bucks, and for that price I can either get an expensive drink at a horrible bar, or I can spend a Sunday morning reading about someone's exploits and what they've learned. I did the latter, and you should too.

Reading Damn Good Advice reminded me of a lot of things that everyone needs to be reminded of: to stand up for what you believe in, to have faith in yourself even against the odds, and lots of things we tend to forget when we get caught in the tedium of our daily life.

It'll probably end up being one of those books I end up reading once a year, to get that feeling again. Maybe you should too.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
37 of 47 people found the following review helpful By Melissa on July 14, 2012
Format: Paperback
...that the man who goes on and on about the Big Idea, the self-proclaimed master of originality, has gone and written a book that is basically just a poor copy of the very successful Paul Arden books.
Note of caution: don't be fooled by this poor imitation. George Lois has written what is basically one big congratulatory pat on the back. Sure, he obviously did some pretty great stuff way back in the days when there wasn't much in the world of advertising to compete with but the way he puts that across just makes him sound like a candidate for 'the person you'd least like to invite to a dinner party'. The anecdotes mostly go something like this: "So we were in the room, and this guy says something SO stupid and I say *insert self-important quip that only George Lois finds amusing*". That's pretty much it. Buy the Paul Arden book with the money I just saved you and read something that is informative, witty and interesting instead.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
18 of 23 people found the following review helpful By Statues Of George on April 19, 2012
Format: Paperback
Forget George Lois. This book isn't about him. It's about you. He just offers himself as an example of what you can do - if you think correctly and go hell-for-leather. Sure he's got ego but it's as big as his gratitude for those he has learnt from. And you won't find better stories and adventures even from a naked Della Femina. I found George's book to be inspiring in a practical way. So much so, it actually made me grow a pair. Within one hour of finishing his book (and rereading the bravery chapter three times), my friends and I started a street campaign to help my mate's band become famous. Fuelled by his Hilfiger story of just acting big (and why not), we have launched a band in Ireland from nobodies to being interviewed in the newspapers, radio and tv in less than two weeks. We're hoping to be on Oprah in less than 4 weeks. Thanks George, you are a brave man and a damn good one. I hope our site [statuesofus.org] is a good compliment and proof that your book works. As I said after reading your book, `Yeah screw it, let's do it.'
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
19 of 25 people found the following review helpful By Harvey Gabor on May 9, 2012
Format: Paperback Verified Purchase
I thoroughly enjoyed "Damn Good Advice." I guess at the ripe old age of 78 I'm still a George Lois Junkie. I've rung the bell a few times in the business of creative advertising (I created the 1971, and now googlized, "Buy the World a Coke.")
I think what touched me in his book is, of all things, that letterhead for a building. It looked like the delicate work of one of the great designers in this business, like a George Tscherny not an ad guy as good as George. I've got all his books, but the one I treasure most is the book of Esquire Covers. I think to some degree, they changed the culture of our country.
To this day, sometimes when I get an assignment, I ask myself, "Now what would George do." ----Harvey Gabor
1 Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
13 of 17 people found the following review helpful By bimwa on December 25, 2012
Format: Paperback
I was unfortunate enough to receive this book as a present, I think the person just had a quick look at the cover and figured it might provide some helpful creative ideas. A shame they didn't even flip through the first few pages, because they would have immediately seen what an unlikeable person George Lois is and how his writing is not only arrogant, but just plain ignorant too.

The book is basically a list of 120 numbered pieces of 'advice' which are actually mostly just stories of how amazing George Lois thinks he is - yes you can do it too, you just have to be as full of yourself as George Lois. At the top of each piece is a supposedly cute or profound little catchphrase such as 'Follow your bliss' or 'Always go for The Big Idea' which sums up the following text. Unfortunately rather than being cute or profound they are either blatantly obvious, incredibly cliched, or sometimes just plain nonsensical.

Not to mention that many of these ideas contradict each other. I imagine that Lois just threw together the book to make a quick buck and it didn't really matter if one idea was compatible with the next. Probably the piece de resistance is #103, after repeatedly patting himself on the back in the previous 102 items, he writes 'Never act cocky'!!! He tries to excuse his own cockiness by saying he's not cocky, he's 'cocksure', obviously not realising that the two words are synonyms.

When I got to the one about forcing yourself to sleep less, I thought that maybe I had got it wrong and I was actually reading a parody! But sadly no, this guy is simply a lunatic.

Strangely enough, my copy of the book actually has a sickening smell! Coincidence? In any case, this gives me another reason not to read it, if I needed one...
1 Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Most Recent Customer Reviews

Set up an Amazon Giveaway

Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more
Damn Good Advice (For People with Talent!): How To Unleash Your Creative Potential by America's Master Communicator, George Lois
This item: Damn Good Advice (For People with Talent!): How To Unleash Your Creative Potential by America's Master Communicator, George Lois
Price: $5.58
Ships from and sold by Amazon.com

Want to discover more products? Check out these pages to see more: creative advertising ideas, creative people, cheap advice