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The templates and forms Dan includes are useful, for everything from permissions requests to requests for print bids to discount schedules. Even if all you use are the lists of publishing web sites, printers, distributors, reviewers, etc., you will more than get your money's worth from this book.
Dan's information helped me produce a quality book on a tight timeframe. Not only did I get the book done quickly, it was profitable within one month after release.
I teach a course on publishing, and 'The Self-Publishing Manual' is the text I use. If you want to learn about publishing, this is the place to start.
In a previous review of the former edition this book, Isaid:
This is a very good guide, especially for the author (orwannabe author) who is thinking about writing and publishing their own work.
These days, the writing of the book, contrary to the belief of many, is not the end of the work. Perhaps the largest hurdle remains: getting the book published and out on the market where people may buy it.
This book looks at those problems, and contains a great deal of very good advice.
Even the biggest publishers take a loss, or just break even, on most of the titles they publish. They are supported by the handful that achieve the most attention, and become big sellers. Like the movie industry, only a few become stars. And, of course, the giant's share of their promotion budget goes to the books which show the most promise, leaving the ones who really need it out in the cold.
It is a humbling experience for a would-be author to go into a large bookstore, see all of the shelves full of books, and realize that his book will just be one more of the hundreds of thousands of new titles that show up each year.
So, this book fills a need. How about publishing? The primary functions of the traditional publisher are selecting books that will sell in the first place, editing, proofreading, design, production and--most important--marketing. In most cases, the new author is the primary marketing agent for his book, anyway. Why should he give up 90% of the sales price when he must shoulder the main responsibility of the publisher?
The author, who created the book, must usually be satisfied with 10% royalties, with the publisher retaining 90% for their production and marketing efforts.
... Read more ›
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