or
Sign in to turn on 1-Click ordering.
or
Amazon Prime Free Trial required. Sign up when you check out. Learn More
Kindle Edition
Read instantly on your iPad, PC or Mac, no Kindle required
Buy Price: $47.94
Rent From: $10.41
 
 
 
Sell Back Your Copy
For a $1.43 Gift Card
Trade in
More Buying Choices
Have one to sell? Sell yours here
Data Warehousing: Using the Wal-Mart Model (The Morgan Kaufmann Series in Data Management Systems)
 
 

Data Warehousing: Using the Wal-Mart Model (The Morgan Kaufmann Series in Data Management Systems) [Paperback]

Paul Westerman (Author)
2.8 out of 5 stars  See all reviews (4 customer reviews)

List Price: $73.95
Price: $53.27 & this item ships for FREE with Super Saver Shipping. Details
You Save: $20.68 (28%)
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
In Stock.
Ships from and sold by Amazon.com. Gift-wrap available.
Only 2 left in stock--order soon (more on the way).
Want it delivered Thursday, February 2? Choose One-Day Shipping at checkout. Details

Formats

Amazon Price New from Used from
Kindle Edition
Rent from
$47.94
$10.41
 
Paperback $53.27  

Book Description

The Morgan Kaufmann Series in Data Management Systems September 1, 2000


At 70 terabytes and growing, Wal-Mart's data warehouse is still the world's largest, most ambitious, and arguably most successful commercial database. Written by one of the key figures in its design and construction, Data Warehousing: Using the Wal-Mart Model gives you an insider's view of this enormous project. Continuously drawing from this example, the author teaches you the general principles and specific techniques you need to understand to be a valuable part of your organization's own data warehouse project, however large or small. You'll emerge with a practical understanding of both the business and technical aspects of building a data warehouse for storing and accessing data in a strategically useful way.


What further sets this book apart is its focus on the informational needs of retail companies-including both market and organizational issues that affect the data's collection and use. If retail is your field, this book will prove especially valuable as you develop and implement your company's ideal data warehouse solution.

* Written by a member of the team of four engineers who designed and built the Wal-Mart Data Warehouse database, a team whose database design was recognized internally in 1991 by Wal-Mart with the company's Team Innovational Technical award.
* Provides essential information for project managers, consultants, data warehouse managers, and data architects.
* Takes an in-depth look at a wide range of technical issues, including architecture, construction approaches, tool selection, database system selection, and maintenance.
* Addresses issues specific to retail business: vendors, inventory, sales analysis, geography, article categories, and more.
* Explains how to determine business requirements at the outset of the project-and how to develop return on investment analyses after the warehouse has been brought online.



Editorial Reviews

From the Back Cover


At 70 terabytes and growing, Wal-Mart's data warehouse is still the world's largest, most ambitious, and arguably most successful commercial database. Written by one of the key figures in its design and construction, Data Warehousing: Using the Wal-Mart Model gives you an insider's view of this enormous project. Continuously drawing from this example, the author teaches you the general principles and specific techniques you need to understand to be a valuable part of your organization's own data warehouse project, however large or small. You'll emerge with a practical understanding of both the business and technical aspects of building a data warehouse for storing and accessing data in a strategically useful way.


What further sets this book apart is its focus on the informational needs of retail companies-including both market and organizational issues that affect the data's collection and use. If retail is your field, this book will prove especially valuable as you develop and implement your company's ideal data warehouse solution.


Features

  • Written by a member of the team of four engineers who designed and built the Wal-Mart Data Warehouse database, a team whose database design was recognized internally in 1991 by Wal-Mart with the company's Team Innovational Technical award.
  • Provides essential information for project managers, consultants, data warehouse managers, and data architects.
  • Takes an in-depth look at a wide range of technical issues, including architecture, construction approaches, tool selection, database system selection, and maintenance.
  • Addresses issues specific to retail business: vendors, inventory, sales analysis, geography, article categories, and more.
  • Explains how to determine business requirements at the outset of the project-and how to develop return on investment analyses after the warehouse has been brought online.

About the Author

Paul Westerman is a Global Marketing Manager for Compaq Computers, Inc. He began his retail career with Wal-Mart, where he was one of the four people responsible for designing and building the Wal-Mart data warehouse-still the world's largest. Since then, Paul has played a key role in many very large data warehouses projects around the world-in the retail industry, telephone industry, and other areas-and has spoken to audiences around the world about the benefits of applying the data warehouse technology to business. He holds a BS in Computing and Information Sciences from Oklahoma State University.


Product Details

  • Paperback: 297 pages
  • Publisher: Morgan Kaufmann; 1 edition (September 1, 2000)
  • Language: English
  • ISBN-10: 155860684X
  • ISBN-13: 978-1558606845
  • Product Dimensions: 9.1 x 7.3 x 0.7 inches
  • Shipping Weight: 1.3 pounds (View shipping rates and policies)
  • Average Customer Review: 2.8 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Best Sellers Rank: #1,036,094 in Books (See Top 100 in Books)

More About the Author

Discover books, learn about writers, read author blogs, and more.

 

Customer Reviews

4 Reviews
5 star:
 (1)
4 star:    (0)
3 star:
 (1)
2 star:
 (1)
1 star:
 (1)
 
 
 
 
 
Average Customer Review
2.8 out of 5 stars (4 customer reviews)
 
 
 
 
Share your thoughts with other customers:
Most Helpful Customer Reviews

8 of 9 people found the following review helpful:
3.0 out of 5 stars Whats Missing, September 27, 2001
By 
michael e. granfield (Southlake, Texas United States) - See all my reviews
This review is from: Data Warehousing: Using the Wal-Mart Model (The Morgan Kaufmann Series in Data Management Systems) (Paperback)
The analysis is very detailed on a conceptual basis, not a technical one. Its promise to use Wal Marts modeling as a primary example is only partially met and that is very disappointing.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No


2 of 2 people found the following review helpful:
2.0 out of 5 stars Disappointingly Shallow, January 3, 2008
This review is from: Data Warehousing: Using the Wal-Mart Model (The Morgan Kaufmann Series in Data Management Systems) (Paperback)
This is a technically light and highly subjective book, which gives no real depth on any aspect of establishing a substantial data warehouse. All the buzzword boxes are ticked, all the subject areas touched upon, but that's about all.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No


8 of 11 people found the following review helpful:
5.0 out of 5 stars A very powerful book, October 23, 2000
This review is from: Data Warehousing: Using the Wal-Mart Model (The Morgan Kaufmann Series in Data Management Systems) (Paperback)
If you ever are going to be involved in a data warehouse project, this book will bring you a lot, either your a techie or a end-user

In 250 pages, mr. Westerman provide a complete analysis- an a good one - of a real data warehouse project (simply, the most famous DW in town !)

I believe that this book brings a lot wathever is your backgound and job. To me, as an experienced Data Warehouse consultant, it confirms some knowledge I had of such project and brings me a good backgroung in retail end -user report templates.

You may agree - or not - with Mr. westerman architectural ambitious scheme - Enterprise DW, ODS, UDS, ... - but if he still believe they are possible after such a big project experience ! You must take his word seriously !

Overall excellent book whatever is your skill and a key reading for retail business people

Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No

Share your thoughts with other customers: Create your own review
 
 
 
Most Recent Customer Reviews


Only search this product's reviews



Inside This Book (learn more)
First Sentence:
The concept of data warehousing is really quite simple. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
transaction sequence code, data warehouse implementation, replenishment application, prioritization worksheet, initial load process, functional operational systems, store sales report, enterprise data warehouse, article identifier, fiscal week, payback summary, flash sales, data warehouse project, data warehouse concept, data warehouse team, unit retail price, merchandising people, operational hierarchy, data warehouse application, data warehouse database, business case study, departmental sales, store identifier, messaging concept, article selling
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Generic Retail Store Corp, Monterey Bay, Merchandising Sample Analyses, Project Planning, Organizational Integration, Sam's Club, Cupertino Tim, Run Query, Sam Walton, San Jose North Kelly, San Jose South Sally, Store Operations Sample Analyses, Increase Rtl Sales, Microsoft Windows, San Jose East Terry, Santa Clara Tommy, Sunnyvale Lisa, Goal Group Priority Question, Larry Hirt Regn, Sales Pct Incr
New!
Books on Related Topics | Concordance | Text Stats
Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Surprise Me!
Search Inside This Book:




What Other Items Do Customers Buy After Viewing This Item?


Tags Customers Associate with This Product

 (What's this?)
Click on a tag to find related items, discussions, and people.
 

Your tags: Add your first tag
 

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
 


Active discussions in related forums
Search Customer Discussions
Search all Amazon discussions
   
Related forums


Listmania!


Create a Listmania! list

So You'd Like to...


Create a guide


Look for Similar Items by Category


Look for Similar Items by Subject