Decision Support Systems in the 21st Century [Hardcover]

George M. Marakas (Author)

Book Description

ISBN-10: 013744186X | ISBN-13: 978-0137441860 | Publication Date: November 23, 1998 | Edition: US ed

For a Decision Support System course offered in business schools. Packed with essential information, this valuable text helps future business management professionals learn to make and support managerial decisions, providing a thorough understanding of the support aspect of DSS. Written from a cognitive processes and decision-making perspective, it concentrates on issues that emphasize managerial applications and the implication of decision support technology on those issues.

Editorial Reviews

From the Back Cover

A survival guide for business management professionals, this valuable book helps users learn to make and support managerial decisions wisely and successfully, providing a thorough understanding of the support aspect of DSS. Packed with essential information, it is written from a cognitive processes and decision-making perspective, concentrating on issues that emphasize managerial applications and the implication of decision support technology on those issues. Provides a strong managerial application and use approach throughout, with a "real-world " orientation that emphasizes application and implementation over design and developments in all topic areas. Offers extensive coverage of decision-making theory (decision styles, decision effectiveness, cognitive processes, and organizational culture), and contains full chapters on data mining, data visualization, and creative decisions and problem-solving. A real-life Mini-Case opens each chapter, and concepts are supported throughout with extensive visuals and examples.

About the Author

GARY CORNELL is a best-selling author of many books for software developers, including Core Java (Prentice Hall PTR), and has won a Visual Basic Programmer's Journal Reader's Choice Award for his writing. DAVE JEZAK is a member of Microsoft Corporation's Visual Basic development team and has been programming professionally for more than 12 years.

Product Details

• Hardcover: 528 pages
• Publisher: Prentice Hall; US ed edition (November 23, 1998)
• Language: English
• ISBN-10: 013744186X
• ISBN-13: 978-0137441860
• Product Dimensions: 9.3 x 7.5 x 1 inches
• Shipping Weight: 2.2 pounds
• Average Customer Review: 4.0 out of 5 stars  See all reviews (3 customer reviews)
• Amazon Best Sellers Rank: #865,994 in Books (See Top 100 in Books)
  • #64 in Books > Computers & Technology > Business & Culture > Technical Support

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Customer Reviews

Most Helpful Customer Reviews

16 of 19 people found the following review helpful:

5.0 out of 5 stars It's a mistake to buy any other book, December 12, 1999

By 

Debby - See all my reviews

This review is from: Decision Support Systems in the 21st Century (Hardcover)

It's rare to read a text book cover to cover, but you'll find it easy to do with Marakas' DSS text. He writes as if he is lecturing in class - the examples are clear (and lively, which is rare in academia!), the language flows and the presentation of the material makes it easy even for beginners in the field (like me) to understand. Don't miss out on this text!

11 of 15 people found the following review helpful:

5.0 out of 5 stars This book is the killer click., November 19, 1999

By A Customer

This review is from: Decision Support Systems in the 21st Century (Hardcover)

Excellent book. Very practical approach to an extremelly complex and soft subject.

3 of 14 people found the following review helpful:

2.0 out of 5 stars Pen or writing implement?, May 18, 2001

By A Customer

This review is from: Decision Support Systems in the 21st Century (Hardcover)

Why does he use all these unnecessary, fancy, confusing, mind bending words? The author loses and confuses the reader.