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2 of 2 people found the following review helpful:
5.0 out of 5 stars
Compact bible for worshippers of supply chain enhancement,
This review is from: Demand Management Best Practices: Process, Principles, and Collaboration (Integrated Business Management Series) (Hardcover)
Supply chain consultants Colleen Crum and George E. Palmatier use crystal-clear language and unerring dedication to the finer points of "demand management" to define it, encourage it, and enable you to implement it effectively. After digesting their case studies, scenarios, analyses and pithy wisdom, you will understand that demand management is neither a niche nor a fad; it's more of a Swiss Army Knife for rethinking and revitalizing your business. Open one blade and you sharpen sales; open another and you carve better branding or marketing. This book is eminently useful, employing jargon only where necessary and neatly encompassing its main points in "best practices" lists at the end of each chapter. A careful read with a highlighter in hand would help anyone better understand supply chains. More specifically, getAbstract recommends it to higher-ups in sales and marketing, to those who manage supply chains, and, of course, to those responsible for providing forecasts or managing demand for companies.
2 of 2 people found the following review helpful:
5.0 out of 5 stars
The Best,
By Lev Mishkin (Arkansas) - See all my reviews
This review is from: Demand Management Best Practices: Process, Principles, and Collaboration (Integrated Business Management Series) (Hardcover)
Absolutely the best text on collaborative demand planning. 5 years ago, after being promoted to a planning director role with no prior planning experience I turned to this volume to figure out how demand planning process was supposed to work. It gave me a non-nonsense guide that was neither "for dummies" nor highly technical or difficult to understand. Strongly recommend it to all planning managers, but also upper management for better understanding of their supply chains or information on best practices.
1 of 1 people found the following review helpful:
5.0 out of 5 stars
Great basic book for demand management!,
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This review is from: Demand Management Best Practices: Process, Principles, and Collaboration (Integrated Business Management Series) (Hardcover)
This is one of these books one hope to find in one's carreer to know and understand about an actual issue in the supply chain world. Althougt it is a knowledge published since 2003, by today business is a must that one have to implement as soon as possible. It is a reference for those that are traying to understand this issue and want to improve the supply chain process.
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Inside This Book
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First Sentence:
Thirty years ago, demand management within most manufacturing companies was minimal at best or nonexistent. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
demand plan accuracy, updated demand plan, effective demand management process, accurate demand plan, demand plan numbers, integrated business management process, sales revenue plan, demand planning process, synchronizing demand, sales planning manager, brand management organizations, supply chain glitches, prioritizing demand, variable demand patterns, operations planning meeting, statistical forecasting tools, demand management processes, operations planning process, firm zone, demand manager, mean absolute percent error, prioritize demand, demand collaboration, act methodology, influencing demand Key Phrases - Capitalized Phrases (CAPs): (learn more)
Copyright Oliver Wight International, Web Added Value, Latin America, Resource Center, Wall Street, Proven Path, Oliver Wight Companies, Full Actual, Philip Kotler, Adjusted R-square, Consumer Goods Technology, Dominate Markets, Example Courtesy of Business Forecast Systems, Full Assumed, Prentice Hall, Ron Ireland, The Free Press, Average Percentage, George Palmatier, Inventory Strategy, Ross Publishing, Supple Chain Management Review, Supply Chain Management Review, Unit Accuracy New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Thirty years ago, demand management within most manufacturing companies was minimal at best or nonexistent. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
demand plan accuracy, updated demand plan, effective demand management process, accurate demand plan, demand plan numbers, integrated business management process, sales revenue plan, demand planning process, synchronizing demand, sales planning manager, brand management organizations, supply chain glitches, prioritizing demand, variable demand patterns, operations planning meeting, statistical forecasting tools, demand management processes, operations planning process, firm zone, demand manager, mean absolute percent error, prioritize demand, demand collaboration, act methodology, influencing demand Key Phrases - Capitalized Phrases (CAPs): (learn more)
Copyright Oliver Wight International, Web Added Value, Latin America, Resource Center, Wall Street, Proven Path, Oliver Wight Companies, Full Actual, Philip Kotler, Adjusted R-square, Consumer Goods Technology, Dominate Markets, Example Courtesy of Business Forecast Systems, Full Assumed, Prentice Hall, Ron Ireland, The Free Press, Average Percentage, George Palmatier, Inventory Strategy, Ross Publishing, Supple Chain Management Review, Supply Chain Management Review, Unit Accuracy New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 7
books:
See all 7 books this book cites
- Marketing Management (12th Edition) by Philip Kotler on page 64, and page 229
- Market-Based Management (4th Edition) by Roger Best on page 64, and page 230
- Marketing Management by J. Paul Peter on page 229
- On the Road (Little Nippers Stay Safe) by Lisa Bruce on page 231
- Strategic Selling: The Unique Sales System Proven Successful by America's Best Companies by Robert B. Miller on page 231
See all 7 books this book cites
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