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55 of 55 people found the following review helpful:
5.0 out of 5 stars May be worthwhile for your library.
Experienced designer Jim Krause knows his stuff, and Basic Design Index is far and away the best of his 'Index' books for this publisher. This installment isn't a book that will win awards-- or second looks, even-- for flourishing a lot of trendy styling. There are some great books out there if that's what you are looking for, but this isn't one of them. As the name says,...
Published on January 16, 2005 by Iconophoric

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2 of 8 people found the following review helpful:
3.0 out of 5 stars Jury's still out
I ordered this book for a class. Since school began we've only had one assignment from the book so I really can't rate this book fairly from a technical point of view. I did consider using the book as a reference and the book does an workmanlike job on fleshing out some of the concepts, however, it did not fit with my concept of a resource book. In completing the...
Published 23 months ago by WoMANtic


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55 of 55 people found the following review helpful:
5.0 out of 5 stars May be worthwhile for your library., January 16, 2005
This review is from: Design Basics Index (Index Series) (Flexibound)
Experienced designer Jim Krause knows his stuff, and Basic Design Index is far and away the best of his 'Index' books for this publisher. This installment isn't a book that will win awards-- or second looks, even-- for flourishing a lot of trendy styling. There are some great books out there if that's what you are looking for, but this isn't one of them. As the name says, it's about basics, or a classic, professional, practical approach.

The book has many exploratory exercises or practice projects for the designer. Throughout it, Krause shows layouts produced using a basic set of photographic, header and body copy elements. He walks us through what works from these finished layouts, and what doesn't, and why. Design books usually show you the single way a piece saw print. This book's mock layouts suggest the multiplicity of ways components A, B, C and D could have been combined; there are, helpfully, more "don't" examples here than "do's". Krause also shows subtle ways to create flow in a layout, the creation of good relationships between objects on a page, and the things that can creep into work and sabotage it by working at cross purposes to clarity and unity.

Design Basics Index could function well as a supplemental book for those in a graphic design program. I have many years of design behind me, and I like to keep the book close by as a touchstone or a pocket source of friendly little reminders. As a resource, it manages to make some design bells go off for me most times I pick it up. That's the best endorsement I can give the book.

If you are a design master, or an avowed design martian, and feel convinced you can't learn anything from a book of this sort, you are probably right. To each his/her own. But for me, it fills a small niche very neatly.
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30 of 30 people found the following review helpful:
5.0 out of 5 stars A very solid 5 stars, February 7, 2005
By 
Michael J. (San Diego, USA) - See all my reviews
This review is from: Design Basics Index (Index Series) (Flexibound)
A beautiful, practical book--full of passion and inspriration. I love design, and have practiced and taught it for a long time. I have several books that cover parts of what I think is important about design, but this is the first that seems to cover everything under one roof--and in a way that is both elegant and up-to-date, far-reaching and concise. The author does not make many (if any) proclamations or "rules" about design--he seems more interested in describing parameters and then encouraging the reader to find their own visual voice. (He also seems more interested in teaching design than showing off--a rare thing amount current how-to books.) But the best thing about this book, the thing that really sets it apart, is the section on concepts near the end. Experienced designers all know that Concept is King, and yet how many basic design books even talk about the subtleties of theme and concept? Very few! In this book, concept is addressed quite elegantly, quite beautifully and in plain, approachable language. I wish that I could give every new designer a copy of this book (along with Idea Index and Color Index--I keep a copy of each on my desktop).
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11 of 12 people found the following review helpful:
5.0 out of 5 stars Comprehensive, durable, enjoyable, March 16, 2006
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This review is from: Design Basics Index (Index Series) (Flexibound)
I am a military journalist, deployed to Iraq. I also have the privilege of designing a unit publication. This book is a wonderful survey of design for all levels -- whether it serves as a refresher for veterans, or a basis for beginners.

The pliable plastic cover is thicker than expected and, subsequently, super durable (and waterproof to boot!); and the books slim profile allows it to easily survive trips in suitcases, cargo pockets, or even the sands of Iraq!

The pages are filled with amazing tips and exercises, which can be used personally or, in my case, to teach my troops new skills.

I use it for inspiration and as a "why and wherefore" for my design decisions.

One of the best design books I own, apart from its great on-the-go transportability!
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5 of 5 people found the following review helpful:
5.0 out of 5 stars Fantastic design resource, December 5, 2005
By 
Random Reviewer (Washington, DC, USA) - See all my reviews
This review is from: Design Basics Index (Index Series) (Flexibound)
This is an absolutely fantastic book on design basics and principles. Filled with samples. It's not the type of elaborate samples that you see in some design showcase books (I personally don't find those types of samples all that helpful anyhow) but more realistic samples for the high-volume designer. And lots of notes on what's good and bad about different examples. Great discussions of principles etc. This was a particularly good book for me because I learned design on the job. I've been working in graphic design for nearly 10 years, but I didn't have formal training in it. And although I've picked up on some of these principles over time, it was great having them spelled out. And the book's an easy read (not overly wordy) and everything's categorized so neatly (emphasis, flow, alignment, etc.). It must have taken forever just to create so many little samples! I highly recommend this to someone new to design, but even someone who's been designing for ages can find this a great reference. I know I will! I checked this out of the library and can't wait to get my own copy!!!
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4 of 4 people found the following review helpful:
5.0 out of 5 stars An absolute must have for any Graphic Designer, March 20, 2006
This review is from: Design Basics Index (Index Series) (Flexibound)
This book provides a plethora of layout ideas on which to build on or manipulate, spawning an array of ideas when in a creative rut. It also provides the do's AS WELL AS the don'ts of design which I find to be extremely helpful.
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3 of 3 people found the following review helpful:
4.0 out of 5 stars Great design resource, December 19, 2006
By 
J. Cleaves (Detroit, MI USA) - See all my reviews
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This review is from: Design Basics Index (Index Series) (Flexibound)
This book is full of great examples, well-thought explanations and good practice problems. It is very well-organized and is full of ideas and examples that will get the beginner's graphic design mind going.
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2 of 2 people found the following review helpful:
5.0 out of 5 stars A Book to Hold on to!, August 6, 2007
This review is from: Design Basics Index (Index Series) (Flexibound)
This book completely covers the basic design principles and shows in depth the application and usefulness of them. Not only does it do this effectively, but it's exciting to read! Overall the book is very easy to understand and could teach just about anyone how to design better. If you need a guide in design for any field, choose this one!
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2 of 2 people found the following review helpful:
5.0 out of 5 stars Design Basics Index by Jim Krause, November 12, 2006
This review is from: Design Basics Index (Index Series) (Flexibound)
For both experienced and less experienced designers, this book is not about rules but about a common sense approach to design. It's full of tips, visual examples combined with in-depth explanations...I can't live without it! Essential to anyone who is serious about producing effective work! Hélène Clark, Hexagon Graphics
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4 of 5 people found the following review helpful:
4.0 out of 5 stars Great design book for all levels, July 10, 2006
By 
J. Szwarga (Illinois, USA) - See all my reviews
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This review is from: Design Basics Index (Index Series) (Flexibound)
I am a self-taught designer, as well as a entry-level graphics teacher so I have read many design books. This book is packed with content -- something that some design books are lacking. Plenty of exercises and explainations make this a great book for the classroom.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars A Favorite Resource Book, September 14, 2010
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This review is from: Design Basics Index (Index Series) (Flexibound)
After 15 years of running my own graphic design business, I don't refer to books too often but this one is a great tool for those days that you are just stuck.

It is filled with a huge variety of concepts for playing with type, composition, photos, color, and basic layout. It is easy enough to look at one section or all of them.

I am also an adviser to our local Career and Technology Center for high school students learning trades. This was my recommended book as a tool for the Commercial Art program. It not only has a ton of basic information but has many lessons and hands on activities to apply techniques. It would be a terrific learning tool for anyone just starting out.

I'm already a fan of the "index" books. This is the top of the list.
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Design Basics Index (Index Series)
Design Basics Index (Index Series) by Jim Krause (Flexibound - December 3, 2004)
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