Design For How People Learn (Voices That Matter) and over one million other books are available for Amazon Kindle. Learn more
Buy New
$32.28
Qty:1
  • List Price: $44.99
  • Save: $12.71 (28%)
FREE Shipping on orders over $35.
In Stock.
Ships from and sold by Amazon.com.
Gift-wrap available.
Add to Cart
Want it Monday, April 21? Order within and choose Two-Day Shipping at checkout. Details
Trade in your item
Get a $13.77
Gift Card.
Have one to sell?
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more

Design For How People Learn (Voices That Matter) Paperback

ISBN-13: 978-0321768438 ISBN-10: 0321768434 Edition: 1st

See all 3 formats and editions Hide other formats and editions
Amazon Price New from Used from Collectible from
Kindle
"Please retry"
Paperback
"Please retry"
$32.28
$25.24 $25.45

Free%20Two-Day%20Shipping%20for%20College%20Students%20with%20Amazon%20Student



Frequently Bought Together

Design For How People Learn (Voices That Matter) + Essentials of Online Course Design: A Standards-Based Guide (Essentials of Online Learning)
Price for both: $61.25

Buy the selected items together

NO_CONTENT_IN_FEATURE

Shop the New Digital Design Bookstore
Check out the Digital Design Bookstore, a new hub for photographers, art directors, illustrators, web developers, and other creative individuals to find highly rated and highly relevant career resources. Shop books on web development and graphic design, or check out blog posts by authors and thought-leaders in the design industry. Shop now

Product Details

  • Series: Voices That Matter
  • Paperback: 272 pages
  • Publisher: New Riders; 1 edition (November 17, 2011)
  • Language: English
  • ISBN-10: 0321768434
  • ISBN-13: 978-0321768438
  • Product Dimensions: 9 x 7 x 0.5 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (37 customer reviews)
  • Amazon Best Sellers Rank: #22,990 in Books (See Top 100 in Books)

Editorial Reviews

Review

If it’s possible to be in love with a book, then I am in love with this one. Julie Dirksen has written a most excellent book for the beginning practitioner as well as the seasoned veteran of instructional design. --Cammy Bean, Vice President of Learning Design, Kineo 

This book is probably the single best book for the person who’s just getting started and wants to know more about instructional design and how people learn. --Tom Kuhlmann, Author of the Rapid E-Learning Blog

I’m delighted to have this witty, insightful, cleverly illustrated guide. --Michael W. Allen, Ph.D., Author of Michael Allen's Guide to E-Learning

About the Author

Julie Dirksen is an independent consultant and instructional designer with more than 15 years experience creating highly interactive e-Learning experiences for clients ranging from Fortune 500 companies, to innovative technology startups, to major grant-funded research initiatives.

Ms. Dirksen holds an M.S. degree in Instructional Systems Technology from Indiana University.  She is also an adjunct faculty member in the Visualization Department at the Minneapolis College of Art and Design, where she has designed and taught courses in Project Management, Instructional Design and Cognitive Psychology.

More About the Author

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

4.7 out of 5 stars
5 star
29
4 star
5
3 star
2
2 star
1
1 star
0
See all 37 customer reviews
This book is an absolute gem.
Jason Renshaw (englishraven)
If you’re just getting started and need to think like an instructional designer, this book will help you learn about learning.
Bo Folkmann
The format of the book makes it easy to read and to serve as a quick reference.
Marty B

Most Helpful Customer Reviews

21 of 22 people found the following review helpful By Laura Nedved on January 12, 2012
Format: Paperback Verified Purchase
Dirksen has packed an immense amount of useful information into a small, organized space. I've worked in the industry for 14 years, and was pleasantly surprised to find that some of these pages serve well as a helpful checklist to make sure you've covered everything you need to in your project. Using the information in this book will streamline your development process, and will appeal to a wide audience of designers and developers with its humorous writing style and clean, clever illustrations.

The book is packed with exercises and images that help clarify understanding more than the typical reference book. The format of the book itself serves as a reminder of how to create a great learning experience. I found myself enthusiastically creating new project design assets based on the ideas in this book.

Dirksen covers everything from problem identification and how to determine whether you have a skills, environment, motivation or knowledge gap, to how to design the best learning solution based on the type of gap you're facing. She simplifies how memory works to make it understandable, offers simple questions and tools to engage the brain and to determine how proficient you want your learners to be on any given topic.

Many of us have read volumes on creating effective learning experiences, and if you want to delve deeper, you can always check out the rich reference sections in this book, but you'll probably find that's just a bonus. Newbies and seasoned professionals alike can significantly improve their projects by using the details and pages from this book as a guide and as a continuous reminder of how to create great learning experiences.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
15 of 15 people found the following review helpful By Andy Petroski on March 11, 2012
Format: Paperback Verified Purchase
This is one of only a few resources available that looks at design from a user experience and learning outcomes perspective, versus as just part of the larger instructional design process. And, DESIGN is so much more than just a step in the process. Julie writes in a very applicable, easy-to-read format with excellent examples and non-examples. (What else would you expect from an instructional designer?) I'll be using Julie's book as one of the resources in the Micro Instructional Design course in the Learning Technologies Master of Science program at Harrisburg University. I recommend it for newcomers to the ID field and seasoned veterans as well.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
18 of 20 people found the following review helpful By C. Bean on November 30, 2011
Format: Paperback
Dirksen has written a most excellent book for the beginning practitioner as well as the seasoned veteran of instructional design. She explains theory in easy-to-understand terms, provides lots of examples and real world situations to help you see how you can apply the principles she's talking about to your elearning programs. I'm buying this for my design team and will recommend this to clients as an essential book for the library!
2 Comments Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
6 of 6 people found the following review helpful By Todd Cherches - BigBlueGumball on April 30, 2012
Format: Paperback Verified Purchase
Wow. This is my latest favorite book on visual thinking and learning! Simple and easy (and fun!) to read, but not in any way simplistic, this highly-engaging, visually-appealing, and thought-provoking book will benefit anyone interested in the art and science of knowledge transfer and skill development. It's basically a course in a book...and a practical toolkit which provides a wealth of insights that are relevant and applicable to the management training and coaching work I do, as well as to the leadership graduate course I teach. Despite its title, this book is NOT targeted towards "designers," per se, but for ANYONE who wants to be a more effective and persuasive communicator, teacher, trainer, or learner...as it incorporates, and models, numerous creative examples of storytelling, metaphor, and visual imagery (photographs, drawings, diagrams, etc.) that help bring the concepts to life in a powerful and memorable way. In short, this book will help you take a fresh new look -- from a visual design, visual learning, and visual thinking perspective -- at whatever you do.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
5 of 5 people found the following review helpful By Luis Morais on March 23, 2012
Format: Paperback
All the knowledge on cognition, learning and education has been profusely produced decades ago and yet we are still playing catch up trying to give an application to the big chunk of theory we have in hands in this field.

What makes this book unique is the holistic application of usability principles onto instructional design (or learning/cognitive design) with a focus on e-learning, something that most e-learning experts and books have majestically failed to incorporate or even consider as essential for e-learning.

Most of the reason e-learning sucks is because it fails the basic planning steps and considerations Julie re-rationalises in her book. Julie refocuses the way someone thinks about putting a cognitive journey (a lesson, in my parlance ;) ) together so that learners are taken into consideration in the digital realm. It might sound as nothing new in the physical classroom but it is new in the digital realm where as far as I can see not much design is going on to make e-learning beautiful and easy to use.

Julie's book is not intended for advanced or experienced cognitive designers but it is one of the few to start with the right questions and real PRACTICAL knowledge on how to apply usability and user experience principles into e-learning. Those who think this is already well established in the e-learning industry don't seem to understand what they are really missing here and how bad things are in the e-learning front.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Product Images from Customers

Most Recent Customer Reviews

Search
ARRAY(0xa556eb4c)