'Design? Wines!', organized by the Brazilian authors Gustavo Piqueira and Marco Aurelio Kato from the studio REX Design, is the first book of the 'Design?' collection, published by REX Livros, the Publishing House from REX Design studio. Through the traditional format of products compilation from a specific segment, the book plays with the current ultra-rationalization of concepts based on testimonials of marketing and designers professionals as well as consumers. First of all, the fun selection of wines is far from the sophistication and fanciness that we usually associate in the spirits universe. Secondly, the testimonials appeal to the sense of humor using jargons and cliches, portraying fun and fictional points of views of both marketing and design renowned professionals and the consumers. The result is a pleasant and fun reading experience that raises questions about how the language can change perceptions.
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About the Author
Gustavo Piqueira is a famous Brazilian graphic designer. As an author, his books are known for bringing an ironic and non conventional approach in various themes, such as soccer, graphic design and contemporary behavior. Marco Aurelio Kato is a notable protagonist of Brazilian graphic design, as a teacher in two of the best design schools in Sao Paulo, ESPM and Miami Ad/School. He also organized the last two Brazilian Graphic Design Biennials, as a director of Graphic Design Association. Both are partners of REX Design, one of the most representative and creative graphic design studios in Brazil.
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