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Designagent Km7: License to Design [Paperback]

Klaus Mai (Author), Louis Flanigan (Author), Klau Mai (Author), Serge Holschi (Author), Sve Leykauf (Author), Robert Klaten (Author)
3.8 out of 5 stars  See all reviews (10 customer reviews)


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Book Description

August 1998
Brody had a forming influence on graphic design in the 80s, Carson mixed images and texts in the 90s, and km7 is the man with the style codes for the next century. This book showcases the various missions he has accomplished for clients like Jam and Spoon, Volkswagen, Nike and Sony - within an overall design structure of covert Bond style operations. The book roller-coasters through his contemporary world of graphic design with top print quality and overall humorous design. The new designers' bible has been created.

Editorial Reviews

Review

"This book serves both as a useful reference point and as an compendium of contemporary visual imagery!" -- The Guestlist Issue 17

Product Details

  • Paperback: 152 pages
  • Publisher: Gestalten Verlag; 5th edition edition (August 1998)
  • Language: English
  • ISBN-10: 3931126145
  • ISBN-13: 978-3931126148
  • Product Dimensions: 11.1 x 9.5 x 0.5 inches
  • Shipping Weight: 1.5 pounds
  • Average Customer Review: 3.8 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Best Sellers Rank: #3,297,101 in Books (See Top 100 in Books)

 

Customer Reviews

10 Reviews
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Average Customer Review
3.8 out of 5 stars (10 customer reviews)
 
 
 
 
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4 of 4 people found the following review helpful:
4.0 out of 5 stars Groovy Techno Design Collection, January 21, 1999
By 
This review is from: Designagent Km7: License to Design (Paperback)
One of few graphic design books I've seen that features great techno-style graphic design. Big shapes, attitude, a lack of natural colors (shiny metallic ones instead) make it some serios eye candy for the high BPM taste. OK, so sometimes it's a tad self indulgant, and there are areas that I would like to see more or less (like fewer rave invites), but it makes up for these limitations with plenty of whack.
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4 of 4 people found the following review helpful:
5.0 out of 5 stars KM7, are we ready?, March 8, 1998
By 
Witold Riedel (Brooklyn, NY USA) - See all my reviews
(REAL NAME)   
This review is from: Designagent Km7: License to Design (Paperback)
KM7 shows us his weapon. It's colorful and it is silver. It has rounded edges, it is slick, chic and highly recognisable. KM7 is one of the leading Graphic Designers in Germany at this time. And the book (or should I say, the books, since it is a two in one publication) just shows that he knows it. He also knows that he is not alone. Not only is he not alone inside the global arena, he also gives credit to the ones working with him in Frankfurt. There is a group picture, almost like the "Last Supper of Design", with Klaus Mai in the centre and his friends as the apostles in the beginning of the publication. Licence to Design is more than the work of one person, but all of the involved agree that Klaus Mai is KM7 is Design Agent KM7 is the new star of German Graphic Design. And he is more than just an information organizer. The books show his ability to increase the value of information or even create the message. "Design Agent KM7" is an important source of inspiration for the ones to come. KM7 is certainly going to be copied from now on. But he is more than a designer, he has the licence to design and is already working on new missions. And so are the apostles from the pages of his book. This two-pack publication is a must have for every well informed designer anywhere in the world. Written by the one and only Louis A. Flanigan it is also a feast for the fans of the unsurpassed "Are You Ready" Magazine.
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3 of 3 people found the following review helpful:
5.0 out of 5 stars A travelogue of a very courageous man., November 26, 2000
By 
Witold Riedel (Brooklyn, NY USA) - See all my reviews
(REAL NAME)   
This review is from: Designagent Km7: License to Design (Paperback)
This book offers an encouraging perspective for any young designer.

It is possible to stay on track and to stay true to oneself, work hard and to become very, very successful. Klaus gave up his lucrative Art Director position at the trendy advertising agency "Trust", in Frankfurt am Main in order to live his dream. He did want to be the master of his own vision. He managed to stay on track, stay true to himself. This book is a travelogue of his marvelous journey. KM7 managed not only to develop his unique style, he also set new standards and opened visual trails for others to follow, he shaped the way we see certain places, certain kinds of music, certain kinds of objects. He went from designing a full blown corporate identity for a short-lived techno-nightclub in Frankfurt (XS), on to larger and larger, more and more successful projects. He can now look back at a body of work for clients like swatch, Phillips, Sony music, Volkswagen and MTV Europe o name just a few.

An amazing story told in amazing images, using amazing and life breathing typography. KM7 uses the computer, yet he manages to use his Macintosh as a tool. His designs are born in numerous hand drawn sketches and then translated into the perfection of mostly vector-based creations. This enables him to keep his sense of humor throughout the process of creation, down to the excellent end results. Every young designer should have this book on his/her shelf. It is a great source of inspiration and encouragement. A great gift.

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