Designing the Digital Experience: How to Use EXPERIENCE DESIGN Tools & Techniques to Build Websites Customers Love [Paperback]

David Lee King (Author)

Book Description

Publication Date: October 6, 2008 | ISBN-10: 0910965838 | ISBN-13: 978-0910965835

Written for creative, tech-savvy, and business-minded individuals who want to increase the accessibility of their websites, this sensible guidebook explains the concepts behind designing experiences on the internet. From helping customers quickly find information and make their purchases to clearly communicating needs and interests, this resource will not only develop consumer loyalty but will encourage them to spread the word about the sites they frequent. Focusing on the three key areas of structure, community, and customers, designers will enable clients to focus on their own goals rather than on difficulties in navigating. Also included are tips on how to generate conversations with blogs, wikis, and podcasting to create a personal touch.

Editorial Reviews

Review

A fresh take on Web usability, with the customer experience firmly in mind.. --Stephanie Weaver; Creating Great Visitor Experiences

About the Author

David Lee King is the digital branch and services manager at the Topeka and Shawnee County Public Library. He is the coauthor of the Internet Spotlight column in Public Libraries Magazine and was named a 'Mover and Shaker' by Library Journal. He lives in Topeka, Kansas.

Product Details

• Paperback: 224 pages
• Publisher: CyberAge Books (October 6, 2008)
• Language: English
• ISBN-10: 0910965838
• ISBN-13: 978-0910965835
• Product Dimensions: 6.1 x 0.4 x 7.9 inches
• Shipping Weight: 8.8 ounces (View shipping rates and policies)
• Average Customer Review: 3.5 out of 5 stars  See all reviews (2 customer reviews)
• Amazon Best Sellers Rank: #1,548,224 in Books (See Top 100 in Books)

More About the Author

David Lee King is the Digital Services Director at Topeka & Shawnee County Public Library, where he plans, implements, and experiments with emerging technology trends. He speaks internationally about emerging trends, website management, digital experience, and social media, and has been published in many library-related journals. David was named a Library Journal Mover and Shaker for 2008. His newest book, Face2Face, was published in September. David writes the Outside/In column in American Libraries Magazine with Michael Porter, and maintains a blog at http://www.davidleeking.com.

Most Helpful Customer Reviews

2 of 2 people found the following review helpful

2.0 out of 5 stars Vaguely disappointing March 13, 2011

By Jeffrey C. Dillon

Format:Paperback

Picked this up while browsing the web design shelf at the local library and quickly wished the author had more specific and personal insight to share. The book does quote extensively from other books about content strategy and web design, so it may be a useful introduction to other authors and their work.

1 of 2 people found the following review helpful

5.0 out of 5 stars A guide certain to appeal to marketers and site designers alike January 16, 2009

By Midwest Book Review

Format:Paperback

Learn how to use experience design tools to build more user-friendly websites with Designing the Digital Experience, a guide certain to appeal to marketers and site designers alike. Visitors who enjoy positive digital experiences will find the sites much more useful, appealing, and worthy of recommendation to others: this is a fine survey focusing on community-building and actively user-friendly sites, and is recommended especially for college-level librarians seeking to understand the latest in website assessment and information technology.