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Designing For Social Change: Strategies for Community-Based Graphic Design (Design Briefs) Paperback – March 7, 2012


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Product Details

  • Series: Design Briefs
  • Paperback: 160 pages
  • Publisher: Princeton Architectural Press (March 7, 2012)
  • Language: English
  • ISBN-10: 1616890479
  • ISBN-13: 978-1616890476
  • Product Dimensions: 7.2 x 0.8 x 8.5 inches
  • Shipping Weight: 1 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #21,370 in Books (See Top 100 in Books)

Editorial Reviews

Review

"A compact compendium for graphic designers looking to expand their practice with more community-based design projects." -- Core77

"Designers who want their work to improve their community and create social impact will benefit from reading the case studies in Designing for Social Change.... Written for creatives, teachers, and organizations, author Andrew Shea also addresses project-funding ideas in this colorful and concise guide." -- Communication Arts

"An inspiring collection of projects that prove graphic design isn't all corporate logos and glossy page layouts." -- Fast Company

"An insightful guidebook and designer's co-pilot containing a compilation of case studies that illustrate project concepts, funding resources, processes, strategies, and outcomes. It is a go-to resource for any designer interested or engaged in community-based work" - The Designer's Review of Books

From the Back Cover

Some call it design for the greater good. Others call it social design. Whatever you call it, it's clear that an altruistic impulse is on the rise in the design community. The latest addition to our Design Briefs series, Designing for Social Change, is a compact, hands-on primer for graphic designers who want to use their unique problem-solving skills to help others. Author Andrew Shea presents ten proven strategies for working effectively with community organizations. These strategies can frame the design challenge and create a checklist to keep a project on track. Twenty case studies illustrate how design professionals and students approach unique challenges when working on a social agenda.

This essential guide provides design educators with a valuable teaching resource and professionals with a set of tools to use in their practice. A chapter on grassroots funding solutions can aid designers as they take on their own projects.

More About the Author

Andrew Shea is a graphic designer and writer. He has taught graphic design at Maryland Institute College of Art, Fordham University, and Parsons The New School for Design, and his writing has appeared on Design Observer, Designer's Review of Books, and Core77.

http://designingforsocialchange.com

http://www.andrewshea.com

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2 of 2 people found the following review helpful By M. Goldman on April 24, 2012
Format: Paperback
This book covers the intersection between community activism and design (focused on graphic design), told through clear, easy-to-read analysis of fascinating and inspiring case studies. It is also beautifully designed, no surprise.

The concise chapter on how to find funding for public interest design is particularly insightful, offering up some practical ideas for how designers can rethink their place in the economy, contribute to projects effecting social change, and still be business savvy.
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By R Bradbury on February 26, 2013
Format: Paperback
'Designing for Social Change' is a must read for all design students, communities and organizations working for a charitable cause. It is THE designers guidebook to successful social change projects. Andrew Shea uses a constructive and practical point of view when approaching this still new and growing area of the design community. He dissects and describes numerous case studies of previous social change projects to then distill their lessons and create the strategies to start your own successful social design project. Two thumbs up.
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Format: Paperback Verified Purchase
Andrew Shea has created a compelling collection of case studies where individuals and/or groups used design as a means of community change. His examples are varied and unique and his narrative is clear and concise. He weaves each example with crisp prose, lots of pictures, and a provocative layout. Even the paper on which the book is printed is easy to thumb through! Most importantly, by using such a range of actual examples of how community change and design should work together, he inspires others to put these principles into practice. This is a must read for anyone who wants to change the ways their community approaches societal challenges and who wants to do so in fresh ways. You will be drawn into each example with hope and lots of ideas. Be prepared for curious and unexpected projects to emerge in your neighborhood after you have let the ideas from this book sink in. Kudos, Mr. Shea for an inaugural work that is insightful and well-researched. I hope we get to read more from you!
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