From the Back Cover
— Jared Spool, CEO of User Interface Engineering
Interaction design is all around us. If you've ever wondered why your mobile phone looks pretty but doesn't work well, you've confronted bad interaction design. But if you've ever marveled at the joy of using an iPhone, shared your photos on Flickr, used an ATM machine, recorded a television show on TiVo, or ordered a movie off Netflix, you've encountered good interaction design: products that work as well as they look.
Interaction design is the new field that defines how our interactive products behave. Between the technology that powers our devices and the visual and industrial design that creates the products' aesthetics lies the practice that figures out how to make our products useful, usable, and desirable.
This thought-provoking new edition ofDesigning for Interactionoffers the perspective of one of the most respected experts in the field, Dan Saffer. This book will help you
- learn to create a design strategy that differentiates your product from the competition
- use design research to uncover people's behaviors, motivations, and goals in order to design for them
- employ brainstorming best practices to create innovativenew products and solutions
- understand the process and methods used to define product behavior