Join Amazon Prime and ship Two-Day for free and Overnight for $3.99. Already a member? Sign in.

 

or
Sign in to turn on 1-Click ordering.
 
   
More Buying Choices
25 used & new from $19.15

Have one to sell? Sell yours here
 
   
Tell a Friend
Designing Interactive Strategy: From Value Chain to Value Constellation
 
See larger image
 
Are You an Author or Publisher?
Find out how to publish your own Kindle Books
 
  

Designing Interactive Strategy: From Value Chain to Value Constellation (Paperback)

by Richard Normann (Author), Rafael Ramírez (Author)
No customer reviews yet. Be the first.

List Price: $80.00
Price: $80.00 & this item ships for FREE with Super Saver Shipping. Details
In Stock.
Ships from and sold by Amazon.com. Gift-wrap available.

Want it delivered Monday, July 7? Choose One-Day Shipping at checkout. See details

25 used & new available from $19.15
Also Available in: List Price: Our Price: Other Offers:
Hardcover (1) 11 used & new from $2.97
 
   

Frequently Bought Together

Customers bought this item with:

Designing Interactive Strategy: From Value Chain to Value Constellation Reframing Business: When the Map Changes the Landscape
Reframing Business: When the Map Changes the Landscape by Richard Normann
4.7 out of 5 stars (3) $63.70
In Stock. Ships from and sold by Amazon.com.

Price For Both: $143.70


Customers Who Bought This Item Also Bought

The Experience Economy: Work Is Theater & Every Business a Stage

The Experience Economy: Work Is Theater & Every Business a Stage by B. Joseph Pine

4.4 out of 5 stars (39)  $19.77
Service Management : Strategy and Leadership in Service Business, 3rd Edition

Service Management : Strategy and Leadership in Service Business, 3rd Edition by Richard Normann

$60.80
Explore similar items : Books (3)

Editorial Reviews
Product Description
Strategy is the art of creating value. It provides frameworks, conceptual models, and governing ideas that allow a company's managers to identify opportunities for bringing value to customers and for delivering that value at a profit. This book illustrates how new ways of creating value are being created by current global competition, changing markets, and new technologies. It shows how the focus of strategic analysis should not be the company or the industry, but the value-creating system itself, within which suppliers, business partners, allies, and customers work together to co-produce value.

The publisher, John Wiley & Sons
The challenge facing today's managers is to create an ever-improving fit between competencies and customers. This book describes how the focus of strategic analysis should not be the individual company or specific industry but rather `value-creating systems,' within which diverse economic factors, suppliers, business partners and clients work together to co-produce value. Includes numerous case studies. --This text refers to an out of print or unavailable edition of this title.

Product Details


Suggested Tags from Similar Products

 ( What's this?)
Be the first one to add a relevant tag (keyword that's strongly related to this product).
Check a corresponding box or enter your own tags in the field below.
(54)
(49)

Your tags: Add your first tag
Help others find this product - tag it for Amazon search
No one has tagged this product for Amazon search yet. Why not be the first to suggest a search for which it should appear?
Search Products Tagged with