From the Inside Flap
Mobile is a powerful new tool for supporting organizationalperformance, including a wide-variety of learning opportunitiesincluding innovation, collaboration, research, and design. Mobilegenerates new products, services, and helps solve problems. Whetherproviding needed tools, augmenting learning, or connectingindividuals, mobile devices are empowering individuals andorganizations.
Designing mLearning is a hands-on resource that presentsstep-by-step guidance for designing, delivering, and deployingmobile solutions, covering both the background model and pragmaticconsiderations for successfully navigating mobile projects. Thebook takes an integrated approach to mobile learning regardless ofthe device used. Written by Dr. Clark Quinn, a noted leader in themLearning revolution, Designing mLearning debunks commonly heldmyths about mLearning, defines the myriad opportunities for mobile,contains real-world, illustrative examples, includes implementationconcerns, and places mobile learning in an overall strategicplan.
Designing mLearning is written for instructional designers,developers, media experts, managers, and anyone with responsibilityfor supporting performance in organizations. While the focus is onthe design of solutions, the book addresses the criticalorganizational issues to assist the larger agenda of mobilizing theorganization.
The information outlined in this groundbreaking guide can beapplied across the mobile device spectrum and provides a systematicand integrated suite of conceptual frameworks to guide designers topragmatic and effective solutions.
From the Back Cover
"Quinn takes you by the hand and leads you carefully andcomprehensively through the m-learning maze of devices, models,examples, and designs, at the same time demonstrating that mobilelearning is more than being about learning, but is also aboutperformance."
, founder & CEO, Centre for Learning andPerformance Technologies
"Stop thinking mLearning is miniaturized eLearning. Just asdigital video has enabled entirely new forms of entertainment andcommunication, mLearning enables powerful new (and old) performancesolutions at very low costs. Clark omits the deafening hyperboleand delivers today's best source of clear, complete, and usefulmLearning guidance for us all."
—Michael Allen, CEO, Allen Interactions
"The future is mobile. It will rock you more than the web did.And Clark Quinn has written the missing manual."
—Jay Cross, CEO, Internet Time, and author, InformalLearning
"Those of us in learning and development know we spend adisproportionate amount of time on formal training, missingopportunities to support workers where real learning occurs: inwork, every day. With a wealth of examples, Clark Quinn provides aclear, useful guidebook for using 21st-century tools to support ourperformers as they enact their work and apply new learning."
—Jane Bozarth, Ed.D., author, Social Media forTrainers and Better Than Bullet Points
"Yes, this is a handy book about mobile learning and support.But it's also a thoughtful nudge towards rethinking what we meanwhen we say we are educators."
—Allison Rossett, San Diego State University
"Clark Quinn sets the pace for a swift race toward mobileeverything. His thought-leadership and focus on solutions that workmake him the one to watch, to read, and to learn from now!"
—Marcia Conner, advisor in business culture andcollaboration, co-author of The New Social Learning: A Guide toTransforming Organization Through Social Media