Customer Reviews

Develop Your NLP Skills (3rd edition)

5 star:		(4)
4 star:		(2)
3 star:		(0)
2 star:		(2)
1 star:		(1)

 

 

The best thing about this book is its brevity. If that sounds like damning with faint praise, it isn't. So many books about NLP are lengthier than they need to be, making it hard for a busy working person to find the time and motivation to get through them.

This book is different. It's written by someone with practical management experience, who recognises that are motivated by a need to find solutions to common business problems, rather than by a fascination for the minutiae of NLP.

So it's written in a chatty, accessible style, in short chapters and headed paragraphs. It's organised by area of application, rather than by NLP technique. There are chapters on building relationships, presentations, discipline, appraisals, motivation, negotiation, sales and meetings among other relevant topics.

Nevertheless, the book covers most of the NLP basics: presuppositions, representational systems, rapport, well-formed outcomes, metaprograms, chunking, anchoring, and (most of) the Meta Model.

There are plenty of examples, tips for using NLP in the real world, and a handy glossary of NLP terms. All presented inside 140 pages.

It's gone straight onto the reading list for my NLP Practitioner students. There's no higher praise than that!

I bought my first copy of this book about 6 or 7 years ago when it was called 'NLP for Business Success'. A few years back there was a new edition, with the new title, and its about 40 per cent longer than the original. So I got that one too.

I think the book is a really useful introduction to using NLP in the workplace.

In the first place I like it because it doesn't tell you a whole lot of things you can already find in other NLP books - it sticks to what you need to know for business use.

And in the second place it tells you HOW to use NLP at work, it doesn't just throw you some techniques and expect you to figure them out, which is all I found in some other more expensive books on this subject.

I have found both versions very useful in all sorts of situations (negotiations, sales and more) and I regularly recommend it to colleagues at work. And to you.

I think this is an excellent introduction to NLP. Because its well written and easy to read, it has explanations in the glossary of any the words newcomers might not understand so its easy to understand even if your a complete newbie, and like Andy Smith says its quite short (even though it seems like it is now longer than the edition Andy was writing about.)

Despite some of the criticisms of NLP that I've seen around, there is nothing in this book that looks anything like pseudoscience or Scientology or magic. And I couldn't find anything about visual managers or phrenology-like diagrams.

(There are some smiley faces in one chapter but they arent anything to do with phrenology are they?)

Instead it is a really useful, straight forward guide to using NLP, and specially in businesses. In fact according to Science Digest -

"NLP could be the most important synthesis of knowledge about human communications to emerge since the sixties."

The book is actually made up of two parts. The first 16 chapters deal with things like the NLP presuppositions and various NLP methods and techniques. All of these chapters have exercises at the end, called checkpoint actions, so you can try out what you've just learned about. I found that very useful as it allows you to put the NLP ideas into practise right away. Chapters 17-24 explain how the techniques can be used in all kinds of situations such as sales, negotiations and appraisals with each situation having its own chapter.

This is a great book with lots of interesting ideas about how to understand and communicate better with other people, even in situations which could otherwise be difficult. I highly recommend it.

Once again, I've fallen for the old "froth & bubble". This book is far too short to give you a sustantial insight into how these processes work - and how to practically apply them. In my opinion it is far too brief and too general. It seems that it may be more useful for students of the subject who need a "quick reference" book.

Apart from these quibbles it is well written.

I like this book.

The book contain a perfect intro into NLP. Provide a lot of important informations, interesting text, easy readable content.

Four stars, just because, I think this book is just for beginners. If you are going to buy your 6th book about NLP and you are working with NLP a long time already, this will be just another one and you will be probably not able to absorb a lot of new informations.

For NLP "starters" this may really be the best book.

I also appericiate as one of reviewers here that its the book brevity.

This will make a useful adjunctive for the novice NLP practitioner looking for reading to help consolidate their practitioner training. This isn't a training manual, an advanced textbook on the subject nor is it the complete A to Z of NLP, but then the title tells you that. The text and subject matter is clearly laid out and nicely sequenced for easy reading. This is one of the very few introductory texts on NLP that I actually liked.

This book was a very good and informative book. It is a great title for beginners who are not well informed on what NLP is or its functions. There are some areas where it does not go into much detail and it just skims the tops of some of its subjects, although most are detailed to the point of satisfaction, it still leaves you with the desire to learn more. Most of the examples that they give in this book are leaned toward business use instead of general uses but the examples are worded in a way were it can be applied to general situations and not just business. I recommend this book to anyone who would like to learn the essential basics of NLP.

This book is fine for those who want to get an overview of some of the NLP concepts quickly. Serious readers of NLP will find this superficial. If you really want to learn NLP and apply it in your day to day life, you will be better off reading other NLP books which explain these much more in depth.

This was my first go at reading something on NLP a while back. It turned out to be a great lesson in discovering pseudoscience. Its a clear enough read. It starts off talking about now NLP is probably the best synthesis of psychology available. However, as you get to the end of the book it turns out to be about the best conflation of pseudoscience and psychobabble in the Scientology universe.

I now know quite a bit about NLP, and it turns out to be a new age development in the same mould as scientology. In fact its classed as a new alternative religion, sect, or cult in many countries.

Bradbury presents it like its some kind of MBA though. You have completely unwarrented claims about how your eyes will tell about your very thinking, and phrenology-like diagrams are presented. He also classes people into 3 categories according to their thinking style (Visual (most) auditory, and kinesthetic). I found absolutely no reliable books on thinking styles which had VAK as a valid version. In fact the more recent books say that its bogus. It is! But Bradbury says you get visual managers, kinos and auditory managers. Its one of those intro books that gets you interested enough to go to a seminar, where they teach you to do magical rituals such as casting magical circles to banish negativity and visualizing yourself not being a loser.

Snakeoil and flimflam

Its not worth a three bob bit!