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Developing MMS Applications: Multimedia Messaging [Hardcover]

Scott Guthery (Author), Mary Cronin (Author)
4.0 out of 5 stars  See all reviews (1 customer review)


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Book Description

007141178X 978-0071411783 June 18, 2003 1
Jumpstart your MMS application development. Perfect for building multimedia messaging APPs that work on media - capable handsets worldwide, this guide provides a thorough tutorial in MMS programming interfaces, applications, and distribution - putting you steps ahead in delivering today's hottest mobile applications. Wireless software expert Scott Guthery teams with mobile commerce specialist Mary Cronin to show you how to: design, build, and integrate MMS messaging into your application environment; preview your applications with a 'build it yourself' MMS testing platform ; create code that harnesses the profit power of synchronized animated graphics and audio for mobile messaging; kick off your own applications with step-by-step examples and sample code; make a business case for content-rich mobile applications; partner with application aggregators, content providers, and MMS infrastructure vendors to accelerate adoption of your apps.This book is for you if - you want a one-stop resource on MMS application design, development, and integration; you are building multimedia apps for a variety of mobile devices; you need to understand the business and distribution models for MMS services; you want to see some sample code for compelling MMS applications; you are looking for detailed technical information on MMS messages; you develop content for wireless carriers or wireless media providers; you want to learn from the early adopters of multimedia wireless services; and you need comprehensive answers on MMS interfaces and standards. Other books offer application overviews. "Developing MMS Applications" gets you writing code.

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From the Back Cover

Jumpstart your MMS application development

Perfect for building multimedia messaging apps that work on media- capable handsets worldwide, this guide provides a thorough tutorial in MMS programming interfaces, applications, and distribution—putting you steps ahead in delivering today’s hottest mobile applications. Wireless software expert Scott Guthery teams with mobile commerce specialist Mary Cronin to show you how to:
* Design, build, and integrate MMS messaging into your application environment
* Preview your applications with a “build it yourself” MMS testing platform
* Create code that harnesses the profit power of synchronized animated graphics and audio for mobile messaging
* Kick off your own applications with step-by-step examples and sample code
* Make a business case for content-rich mobile applications
* Partner with application aggregators, content providers, and MMS infrastructure vendors to accelerate adoption of your apps

This book is for you if—
* You want a one-stop resource on MMS application design, development, and integration
* You are building multimedia apps for a variety of mobile devices
* You need to understand the business and distribution models for MMS services
* You want to see some sample code for compelling MMS applications
* You are looking for detailed technical information on MMS messages
* You develop content for wireless carriers or wireless media providers
* You want to learn from the early adopters of multimedia wireless services
* You need comprehensive answers on MMS interfaces and standards

Other books offer application overviews. Developing MMS Applications gets you writing code.

About the Author

Scott Guthery is CTO of Mobile-Mind, a wireless applications and software development firm headquartered in Boston, Massachusetts. He is also co-author of the popular Mobile Application Development with SMS and the SIM Toolkit and the definitive Smart Cards: The Developer's Toolkit. An active contributor to international wireless standards groups, Guthery chairs the Architecture Working Group of ETSI's Smart Card Platform Project. Prior to founding Mobile-Mind, he led the development of the first Java Card(TM) at Schlumberger and the Smart Card for Windows operating system at Microsoft.

Mary Cronin is President of Mobile-Mind and co-author of Mobile Application Development with SMS and the SIM Toolkit. She is also the author of numerous books and articles on business on the Internet, e-commerce, and mobile commerce, including Doing Business on the Internet and Unchained Value. Dr. Cronin serves on the Engineering Advisory Board of the Aurora Funds, a venture firm in North Carolina.


Product Details

  • Hardcover: 272 pages
  • Publisher: McGraw-Hill Professional; 1 edition (June 18, 2003)
  • Language: English
  • ISBN-10: 007141178X
  • ISBN-13: 978-0071411783
  • Product Dimensions: 9.3 x 7.6 x 1 inches
  • Shipping Weight: 1.5 pounds
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #2,296,044 in Books (See Top 100 in Books)

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4.0 out of 5 stars Sorry, I have not read this book enough, but It seems interesting, May 1, 2009
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Victor (Victoria, Tamps, Mexico) - See all my reviews
This review is from: Developing MMS Applications: Multimedia Messaging (Hardcover)
Sorry, but I have not had enough time to read this book. I gave it to a student because he needed to develop a school project. The same project will be used in a construction company software to interchange information using MMS.I think, the student found enough information in this book to finish his project.
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Inside This Book (learn more)
First Sentence:
"More than a billion people worldwide own a mobile phone, a number that dwarfs the number of personal computer (PC) owners." Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
messaging service center, handset simulators, receiving handset, polyphonic ringtones, conformance document, value chain participants, multimedia messaging service, wml page, encapsulation protocol, notification message, short messaging service, handset manufacturers, media elements, wireless carriers, mobile handset, synchronized multimedia integration language, multimedia message, infrastructure providers, header fields, content owners, message store, application developers, digital rights management, network operator
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Sony Ericsson, Full Color, The Move, United States, Juniper Research
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