"Different Games, Different Rules is an insightful analysis of why Japanese and Americans, despite the best of intentions, often misunderstand each other. In easy-to-understand prose and with clear examples, Dr. Haru Yamada illustrates the mutual assumptions, the unconscious strategies, as well as the different mechanics of the two languages that form the barriers to better communication. In showing us ways to improve communication with each other, she also provides a key to improved understanding of ourselves. Informative and immediately useful for any person involved in Japanese-U.S. dealings."--Norio Ohga, Chairman and Chief Executive Officer, Sony Corporation
"Yamada makes clear the close connection between a country's culture and its language and how cultural differences can create misunderstanding and mistrust during negotiations between companies and countries. This insightful and very useful book should be required reading for government officials and corporate executives in both Japan and the United States."--Tatsuro Toyoda, former President and current senior Advisor, Member of the Board, Toyta Motor Corporation
"Many others have offered analysis, opinion, and advice on this complex subject, but none have shed more light."--Walter G. Hoadley, Executive Vice President, Bank of America
"Dr. Yamada offers an engaging analysis of the differences between American and Japanese communication styles. Rich in insights on navigating the minefield of cross-cultural communication." --Y. Kobayashi, Chairman, Fuji Xerox Co., Ltd.
About the Author
Haru Yamada is Senior Lecturer of Linguistics at the University of Westminster, London. She is the author of American and Japanese Business Discourse: A Comparison of Interactional Styles and a number of articles on international communication.