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Disney: The Mouse Betrayed Hardcover – September 1, 1998

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Product Details

  • Hardcover: 352 pages
  • Publisher: Regnery Publishing, Inc.; First Edition edition (September 1998)
  • Language: English
  • ISBN-10: 0895263874
  • ISBN-13: 978-0895263872
  • Product Dimensions: 9.4 x 6.3 x 1.3 inches
  • Shipping Weight: 1.6 pounds
  • Average Customer Review: 3.1 out of 5 stars  See all reviews (81 customer reviews)
  • Amazon Best Sellers Rank: #614,636 in Books (See Top 100 in Books)

More About the Author

Peter Schweizer is the President of the Government Accountability Institute, the William J. Casey Fellow at the Hoover Institution, Stanford University , and a best-selling author, most recently of "Throw Them All Out: How Politicians and Their Friends Get Rich off Insider Stock Tips, Land Deals, and Cronyism That Would Send the Rest of Us to Prison" (Houghton Mifflin Harcourt, 2011).

Customer Reviews

If anything, I feel more comfortable now knowing exactly how much care they put into the safety of their guests.
Marjorie Burns
The authors of this book clearly have a negative agenda concerning the Disney Company and that bias is very obvious throughout this book.
R. Mohr
The fact that the mascot and logo for the company was a cartoon mouse created by Walt himself should have tipped Mr. Eisner off.

Most Helpful Customer Reviews

36 of 42 people found the following review helpful By James P. Brett on August 16, 2001
Format: Hardcover
It all boils down to the 'bottom line', doesn't it? For me, the underlying theme of this book was profits, profits, profits. Whatever it takes to increase profits, that's what Disney will do.
Walt Disney was a different kind of man than Michael Eisner. Walt wanted to create good, wholesome family entertainment - he knew if he did that, the money would come. Eisner, playing off Disney's well-earned reputation, used the profits from Disney classics and theme parks to bankroll projects that Walt would have been embarrassed to mention publicly.
There was a lot of anecdotal evidence in this book, and some reviewers claim that these two authors essentially had 'an axe to grind', or were pushing a conservative agenda. That thought occurred to me too, though I've discovered through other sources that Eisner and his people never really liked Walt Disney's "family values".
Disney is a business, and shareholders are entitled to a return on their money. Given the success of G-rated movies and wholesome family entertainment, the book makes you wonder why Disney would invest heavily in other forms that are certainly less profitable. But this book isn't trying to answer that question; it just sticks to providing insight into the new direction Disney is going, and the causes its management supports. Some of the 'behind the scenes' goings-on will surprise and shock you. The Mouse has its fingers in many pies, some quite unsavory. Ooops, careful, we must be 'tolerant'.
Upon finishing the book, you'll never look at Disney the same.
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79 of 97 people found the following review helpful By Steven Fantina on April 3, 2000
Format: Hardcover
While much hoopla has been made over the past ten years regarding the Walt Disney Company's departure from everything its founder embodied, few exposes have probed as deeply or turned up a fraction as much dirt as this work offers. In fact, the Schweizers explore some new territory in their frontal assault on what may be America's most dishonest company. Many works of this nature rely heavily on anonymous sources, second-hand guessing, or other questionable inferences. Whatever one think of this thorough expose, it should be commended for corroborating nearly every charge with a named first-hand source. From the slaves who toil in Asian sweat shops making Disney merchandise to the Disney employees who identify their pedophilia-practicing or voyeuristic co-workers to the law enforcement authorities citing company cover-ups of homicides and fatal accidents occurring on Disney property, every specific allegation is supported by a one or more credible identified accuser.
The conglomerate's lust for profits regularly puts patron in harm's ways at its theme parks. Rides that once closed during electrical storms, now routinely stay open, and named Disney employees are quoted as saying they are told to lie to inquiring customers asking if it is safe to board. Whenever anyone is injured-even seriously--at a Disney park, face-saving policy dictates that Guest Relations is called before 911. This allows park ambassadors to schmooze victims before they can receive treatment.
Compared to these physical dangers, the debauched entertainment of the new Disney seems tertiary. Despite the widespread sleaze that it puts out under its various pseudonyms, The Walt Disney Company still claims to be family-friendly.
Read more ›
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14 of 16 people found the following review helpful By Bryan Bindman on June 3, 2003
Format: Hardcover
This book presents a very strong case against the mouse. Many of the things spoken are true and from reliable sources. But it fails on one level. It concedes that Miramax, which distribures explicit and mature films for adult audiences, is a directly connected to Disney's morales.
What the author fails to remember is that many people don't see Miramax or Dimension or ESPN as a Disney brand companies because they don't carry a Disney brand name, thereby disassociating it from the same film departments that produce their wholesome entertainment.
Many arms of the company are totally disassociated from each other. Disney parks are seperate from Disney Stores, Miramax is seperate from Disney Animation, ESPN is seperate from ABC.
Though the company is one unit, it is comprised of many people who have their own agendas.
Who framed Roger Rabbit was considered "too adult" for a Disney logo to come in front of it, so they released it under the Touchstone logo, so parents wouldn't think it was the just another family cartoon.
Disney does not peddle adult things to children; that's why they create the banners of "Touchstone" and "Miramax" and "Dimension": to keep the audiences seperate.
You will never see a Scream 3 ride at a Disney park, or a KIDS movie promotion at the Disney Store. But the author tells his story as if Disney is doing just that.
Other than that, many valid points are made, but please keep in mind that the book is a mix of substantiated fact, validated evidence, AND opinion. Be smart and be on the lookout to seperate them while reading.
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10 of 11 people found the following review helpful By A Customer on April 3, 1999
Format: Hardcover
After reading this book, I feel that there is finally a source of information regarding disclosure that details theinner-workings of the Disney Corporation. I am a six-time employee of WDW (2 times for the company and 4 times for subcontractors), and have seenfirst hand exactly what takes place behind their facade. While working at a floral shop located in the Contemporary Hotel as a delivery driver, I witnessed male employees engaging in indiscreet sexual behavior. While working at Discovery Island, I witnessed employees ruthlessly killing the animals that frequented the island. While working foran asbestos removal team, I witnessed employees removing their protective gearand peering through torn protective sheeting of the containment area to viewfemale employees as they changed in the female cast member locker rooms. (note: this example not only endangered the health of the perpetrators, but the female victim's who were unaware of these incidents, and their exposure to the breached asbestos containment area).While working for a roofing contractor, I found that Disney would not cooperate in a workman's comp claim that I had to file regarding an infection I incurred while working on the roof of a resort hotel located on Disney property. This injury was serious enough to require intrusive surgery. I have other first-hand accounts of questionable tactics used by the Disney Corporation, but feel that I have made clear the point that all is not well at the "mouse"! My vision of Disney, which was filled with the Pixie-Dust of dreams andfantasies, was quickly distorted once I began to understand what Disney requested of me as an employee.Read more ›
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