A comprehensive and colorfully illustrated history of Disney collectibles includes an informative text by an expert-collector and offers a thorough look at the Christmas toys, lunch boxes, books, and other articles inspired by the Disney studios. 20,000 first printing.
--This text refers to an out of print or unavailable edition of this title.
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Book Description
Editorial Reviews
From Library Journal
Objects featuring Disney characters-Disneyana, as it were-are bought and sold today as collectibles and/or as investments, sometimes for enormous sums. From roughly 1928 to 1958, however, Disney characters were often purchased as consumer goods because Kay Kamen, Walt Disney's first licensing representative, encouraged merchants to emblazon Disney characters on everything from playing cards to toothbrush holders to watches to cereal boxes. This book is neither a price list nor a collectibles catalog. Instead, it provides a colorful photographic record of these classic collectibles, giving the reader the opportunity to see rare pieces from private collections as well as more accessible Disney merchandise. In our health-conscious age, it is amusing to see objects like an old 1930s Post Toasties Corn Flakes box with Mickey pointing at an ingredients list of corn grits, sugar, and salt. Recommended for popular culture collections.
Janice Zlendich, California State Univ. Lib., Fullerton
Copyright 1994 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
Janice Zlendich, California State Univ. Lib., Fullerton
Copyright 1994 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
From Booklist
Enticed by Mickey Mouse watches, Snow White figurines, and Donald Duck lunchboxes but unable to afford the lofty prices they fetch in the collectibles market? Here's the next best thing. Disney cartoons still inspire vast amounts of merchandise, but pop culture aficionados Heide and Gilman concentrate on the "golden age" that began when Mickey Mouse took the nation by storm in 1928 and continued to the late-1950s baby boomer era of Mouseketeer ears and Davy Crockett coonskin caps. The informative, entertaining text traces the commercialization of Disney's characters, whose overwhelming popularity virtually created tie-in merchandising as we know it today. The success of Disney products is epitomized by the Mickey Mouse handcar made by the Lionel toy train company: it saved Lionel from Depression bankruptcy. Of course, the 300 photos (most in color) of everything from dolls and clothing to cigarette stands and hairbrushes, all sporting Disney characters, exert the book's primary appeal. Poring over pictures isn't the same as owning the treasures, but with a 1931 German Mickey Mouse windup toy bringing $39,000 at auction last year, it's cheaper. Gordon Flagg
--This text refers to an out of print or unavailable edition of this title.
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Most Helpful Customer Reviews
1 of 2 people found the following review helpful:
5.0 out of 5 stars
Mickey Mouse,
By
This review is from: Disneyana: Classic Collectibles 1928-1958 (Paperback)
What a wonderful book, how could you not love it- if you are a Disney fan then just buy it - you won't regret it!! All those pull out items are just great. You wouldn't find them anywhere else- ok ther're not original but at least you can see and touch them!!
1 of 5 people found the following review helpful:
5.0 out of 5 stars
Disneyana: Classic Collectibles 1928-1958,
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This review is from: Disneyana: Classic Collectibles 1928-1958 (Paperback)
It's a verry good book, every collector should have it.
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Inside This Book
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First Sentence:
One of the world's leading collectors of Disneyana, and in particular the character merchandise of Mickey Mouse, is Mel Birnkrant, who began collecting early Mickey objects in the mid-1960s. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
bisque toothbrush holder, symphony characters, bisque figurines, pinback buttons, character merchandise, merchandising division, mouse image, merchandise catalogs, animation art, cartoon shorts, three little pigs, lobby cards, ceramic figurines Key Phrases - Capitalized Phrases (CAPs): (learn more)
Mickey Mouse, Donald Duck, Walt Disney, New York, Snow White, Kay Kamen, Big Bad Wolf, Seven Dwarfs, Minnie Mouse, Charlotte Clark, Big Little Book, Jiminy Cricket, World War, Disney Studio, The Three Caballeros, Davy Crockett, Little Red Riding Hood, Post Toasties, Clara Cluck, Elmer Elephant, Great Britain, Reluctant Dragon, Brer Rabbit, Los Angeles, Practical Pig New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
One of the world's leading collectors of Disneyana, and in particular the character merchandise of Mickey Mouse, is Mel Birnkrant, who began collecting early Mickey objects in the mid-1960s. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
bisque toothbrush holder, symphony characters, bisque figurines, pinback buttons, character merchandise, merchandising division, mouse image, merchandise catalogs, animation art, cartoon shorts, three little pigs, lobby cards, ceramic figurines Key Phrases - Capitalized Phrases (CAPs): (learn more)
Mickey Mouse, Donald Duck, Walt Disney, New York, Snow White, Kay Kamen, Big Bad Wolf, Seven Dwarfs, Minnie Mouse, Charlotte Clark, Big Little Book, Jiminy Cricket, World War, Disney Studio, The Three Caballeros, Davy Crockett, Little Red Riding Hood, Post Toasties, Clara Cluck, Elmer Elephant, Great Britain, Reluctant Dragon, Brer Rabbit, Los Angeles, Practical Pig New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 100
books:
See all 100 books this book cites
- Mickey Mouse by Wwwater Bkssgolden Paint on 17 pages
- Mickey Mouse by Big Color on 16 pages
- Snow White and the Seven Dwarfs (Pictureback(R)) by RH Disney on 13 pages
- Donald Duck by Marcia Blitz on 10 pages
- Walt Disney's Snow White and the Seven Dwarfs (Running Press Miniature Editions) by Karen Kreider on 9 pages
See all 100 books this book cites
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