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Distinctive Design: A Practical Guide to a Useful, Beautiful Web [Paperback]

Alexander Dawson (Author)
2.9 out of 5 stars  See all reviews (10 customer reviews)

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Book Description

August 23, 2011 1119992982 978-1119992981 1
Learn to produce a web site that stands out from the crowd

One of the web designer's greatest challenges is to create a site distinctive enough to get noticed among the millions of sites already on the web. This book examines the bond between code, content and visuals to guide you through the factors that increase your design's visibility, usability and beauty. Using this practical advice, even web designers who lack strong artistic skills can develop super sites that strengthen the message and stand out from the crowd.

  • Most books focus primarily on graphic design principles; this one shows you how to maximize and prioritize every design decision to help your site achieve its primary purpose: showcasing your content and services
  • Explores the bond between code, content and visuals to guide you through the factors that increase your design's visibility, usability and beauty
  • Enables even artistically challenged web designers to create elegant, functional layouts that attract visitors and are user-friendly

Every web designer can benefit from this practical advice on creating an informative, attractive, easy-to-use site that gets noticed.


Frequently Bought Together

Customers buy this book with Seductive Interaction Design: Creating Playful, Fun, and Effective User Experiences (Voices That Matter) $21.29

Distinctive Design: A Practical Guide to a Useful, Beautiful Web + Seductive Interaction Design: Creating Playful, Fun, and Effective User Experiences (Voices That Matter)


Editorial Reviews

Review

'A solid in-depth guide to the world of UX design, exploring design theory, psychology and more' - Six Revisions ‘get your site noticed with this title' Web Designer

From the Back Cover

Standing out from the crowd

Producing website designs that stand out and get noticed is one of the web designer’s greatest challenges. Distinctive Design examines the bond between code, content, and visuals to guide you through the factors that increase your design’s visibility, usability, and beauty.

Award-winning web designer Alexander Dawson guides you through the principles that underpin beautiful, user-friendly design, with helpful hints and tricks to maximize a site’s visual performance.

Inside, you will learn:

  • What makes a web design distinctive
  • How to design for different devices
  • How to make your content distinctive
  • How design affects emotions and influences behavior
  • How to design outstanding user interfaces
  • How to promote user interaction
  • How to ensure your site is accessible to all users
  • How design is related to usability
  • How to optimize your site for searches

From the fonts and colors you choose to the amount of white space you provide, the ultimate goal of any website is to effectively display your services and content. By exploring the power of influential design, Distinctive Design will show you how to strengthen your message.

Alexander Dawson is an award-winning web professional and writer with more than 10 years of industry experience. Dawson spends his days running his web consultancy firm, writing professionally about web design, and giving his free time to assist others in the field.

Please visit www.wiley.com/go/distinctivedesign to download project files and bonus material. 


Product Details

  • Paperback: 352 pages
  • Publisher: Wiley; 1 edition (August 23, 2011)
  • Language: English
  • ISBN-10: 1119992982
  • ISBN-13: 978-1119992981
  • Product Dimensions: 9.2 x 7.4 x 0.7 inches
  • Shipping Weight: 1.8 pounds (View shipping rates and policies)
  • Average Customer Review: 2.9 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Best Sellers Rank: #845,269 in Books (See Top 100 in Books)

More About the Author

Alexander Dawson is an award winning, self-taught, freelance web professional, writer, published author and recreational software developer from Brighton (UK). With more than 10 years of industry experience he spends his days running his consultancy firm (HiTechy), writing professionally about web design and giving his free time to assist others in the field.

In recent years, Alexander has become an established web writer providing articles for some of the industry's most respected sites including Smashing Magazine, Six Revisions and SitePoint (where he regularly assists others through their popular forums). In addition, as a member of the Guild of Accessible Web Designers he actively promotes and advocates the benefits of a good user-experience and web standards. When Alexander isn't coding or writing about design and development, he enjoys a game of tennis (or chess) and watching movies.

Homepage: http://www.hitechy.com/
Twitter: @AlexDawsonUK

 

Customer Reviews

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Average Customer Review
2.9 out of 5 stars (10 customer reviews)
 
 
 
 
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2 of 2 people found the following review helpful:
2.0 out of 5 stars Overwritten, December 13, 2011
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This review is from: Distinctive Design: A Practical Guide to a Useful, Beautiful Web (Paperback)
I'll keep this short and sweet...

The book is simply overwritten for the concepts that it attempts to demystify. Although the concepts explored in the book are simple to understand, the way in which they are explained is far from it. Reading this book is like reading a book on Physics written by a tenured professor. I wouldn't recommend it to someone who is just cutting their teeth in the field of web design and usability or perhaps even for intermediate designers.

The book would be far better if written on a level that even the entry-level and intermediate designer can understand. No one wants to read a book that you have to have a companion dictionary to read and understand. Books are easier to digest and retain knowledge from when then are written in simple, old-fashioned English. Period.
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6 of 8 people found the following review helpful:
2.0 out of 5 stars Not entirely useful, really., September 19, 2011
Amazon Verified Purchase(What's this?)
This review is from: Distinctive Design: A Practical Guide to a Useful, Beautiful Web (Paperback)
Although it claims to be an applicable book for someone already studying design, or web designers who already know how to code, the material covered in this book should either be common sense or self-explanatory for designers or web developers. For example, one "tip" found in Chapter 2 is, "Perhaps one reason paper remains popular is that it offers accuracy and immediacy. No waiting, no apps, no learning curve; you just apply the pencil to the paper and create something that gives an impression." Thanks, now I know why people sketch and take notes! There's plenty of similar extraneous text to be found here. Another problem with Distinctive Design is that the depth of theory and design principles covered is very shallow. This could make the material difficult for some readers to apply to real world situations, of which there are no examples. Without seeing examples of these theories actually operating in web design, the book does not make me trust that the author actually has experience with what he is talking about at a professional level (even though he supposedly does). After looking at the author's personal homepage, I was still unable to find solid, working examples of "distinctive designs" which worried me further. Based on the description of this book, I expected much more.

I was hoping this would be a good accompaniment to other books I have purchased for the purpose of teaching myself better practices in web design, but it seems to be just a nice cover with a clever title. If your purposes are similar to mine, you'll probably find more use in "Don't Make Me Think" by Steve Krug (which it's obvious he has read and is citing) and "Thinking With Type" by Ellen Lupton (while this is strictly about typography and predominately print, it goes into much more detail about the history and theories, and has an entire section about the grid that uses web examples). Both of those titles use real-world examples and point you towards other reading they have found useful.

I think maybe if he took Steve Krug's advice and removed half of the content, and then removed half of what was left over, this might be a more worthwhile read, rather than an annoying and kind of insulting read.
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2 of 3 people found the following review helpful:
2.0 out of 5 stars Common Sense Design...more Theory than Application, September 22, 2011
This review is from: Distinctive Design: A Practical Guide to a Useful, Beautiful Web (Paperback)
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Having had my own website for a few years I am always looking for ways to improve it by making it more user friendly and beautiful to visit at the same time. I was hoping to gain some insight into "distinctive design" by reading this book. Unfortunately, I did not find anything useful for my needs.

Much of the book read as a textbook based on theory, rather than application. After reading the table of contents I couldn't wait to read each chapter...expecting to read the book and come away with all sorts of practical ways to improve my site. Instead I found that most theories discussed were common sense, or not explored to the depth I would have liked. I also found that the examples and even the graphics contained within the book were rudimentary.

I would only recommend this book for someone who is starting to design websites and has more technical experience rather than design experience. This will not teach you how to create good design, just what is considered to be good design in theory.

Distinctive Design was not at all what I was expecting and frankly I came away with absolutely nothing that I felt would improve my own site. It may be great for a classroom discussion, but not for real world application in my opinion.
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