About the Author
Beginning with his first press conference in 1972, JAMES HOGGAN founded and built Hoggan & Associates into one of the most successful public relations firms in Canada.. A law school graduate with a long-standing interest in social justice, Jim is also a leading authority on public perceptions about the environment, climate change and sustainability. He is Chair of the David Suzuki Foundation (one of Canada’s most influential environmental organizations), a trustee of the Dalai Lama Centre for Peace and Education and co-founder of the climate change DeSmogBlog.com.
RICHARD LITTLEMORE spent 20 years as a writer and editor in some of Canada’s most influential newspapers (the Ottawa Citizen, the Vancouver Sun) before striking off for a freelance career as an award-winning magazine writer, consultant and as speechwriter for some of the West Coast’s most senior business and academic leaders. He has been associated with the Hoggan organization for more than a decade.