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Dogfight: The Transatlantic Battle over Airbus Hardcover – October 23, 1992

ISBN-13: 978-0275942786 ISBN-10: 0275942783

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Book Description

Examines the intense rivalry between the European Airbus consortium and major U.S. aircraft manufacturers (Boeing, McDonnell Douglas, and the now defunct Lockheed). From the Americans' point of view, Airbus has been nationalized by its supporting governments and has not been exposed to the risks of the marketplace. From the European perspective, Airbus is a symbol for European technological, manufacturing, and marketing prowess in the face of historical American industrial domination.

About the Author

IAN MCINTYRE was educated at St. John's College, Cambridge, and the College of Europe in Bruges.

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