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Doing Business In China: How to Profit in the World's Fastest Growing Market Paperback – July 21, 2008
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Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to an out of print or unavailable edition of this title.
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Top Customer Reviews
As a Chinese living in US for 10 years, I am amazed by Ted's understanding and appreciation of some of the subtleties of the Chinese culture, e.g. reluctance to say no, huge concern for one's face or mianzi. His treatment of the expat life in China is objective and comprehensive. He also paints an excellent picture of what aspects of China are morphing to be more western-like. His opinions and advices are specific, and backed by facts and his 18-year first-hand experience on the ground. For the thorniest issue, corruption, Ted gave a sound advice of never getting your foot wet in it.
Ted's writing is easy to read. The summaries at the end of each chapter are very useful references.
One thing Ted did not give enough coverage, in my opinion, is the implication of the strong nationalism sentiment reinforced by the Chinese Community Party through the schooling system as well as the media. A lot of Chinese people view the Western powers as greedy and unfriendly because of the humiliation and exploitation suffered by the Chinese in late 1800's and early 1900's. That sentiment is at the root of a lot of the sensitivities.
Another thing I did not quite like is that the catchy subtitle is somewhat misleading. A more accurate subtitle would be "What you have to know before and during doing business in China". But that is a petty flaw in a no-nonsense book.
Three sections that readers will find especially helpful are: 1. Pinpointing the Top Emerging Markets; 2. Laws, Rules & Regulations; and, 3. Understanding Cultural Differences.
As a consultant on doing business in Asia, I stress the importance of understanding a country's law and culture before making investment decisions. The author rightfully cautions his readers that it is not especially profitable to label China as a communist country and proceed from there as the Chinese market economy is more socialist than it is communist. (On my visits to China, I `ve found it more capitalist than many Americans might imagine.)
He advises that for a company to thrive in China it must re-tool its product to fit the needs of the Chinese consumers. I have found this to be especially true for India also.
Ted was in Los Angeles in the Spring 2008 and I had the privilege of meeting him in person.
By Gunjan Bagla
Author of Doing Business in 21st Century India
Too many books on the subject of doing business in China are written by quasi-experts who comment on broad trends that are either obvious or false conventional wisdom. Mr. Plafker's book shows a level of China business acumen that can only be garnered from years of experience. The anecdotes are at once entertaining and insightful. I have successfully used a number of the stories when consulting for clients. I had a recent client engaged a one-man consultancy offering "expertise" in China market entry. The client was shocked when I was able to guess (based on Mr Plafker's anecdotes) that the expert had (1) boasted about the number of visits he had made to China and (2) gone on at length on the need to hand over business cards with two hands. The consultant turned out to have little true expertise, and I established my credibility.
This book is a must-read. For those that are new to business in China, it is a more nuanced and insightful primer than any other you will find. For old China hands, the book is a useful tool to help you synthesize the body wisdom that you have accumulated.
A worthwhile read before heading to China on business.
Most Recent Customer Reviews
Kind of dull and boring for the first half of the book, but get past that and everything becomes very interesting and would be great advice to followPublished 2 months ago by Leenami
Gives some good information about what to expect when living and working in China.Published 7 months ago by Jeff Lansman
It is a great book. I have lived and doing business in China for 40 years. It is very deep studying on Chinese system.Published 18 months ago by ilham
A good read for anyone looking to get a brief informal overview of challenges facing international relations with China. Don't just read the book to get the picture, go visit.Published 22 months ago by DG
From the content, book condition to delivery time, item price, I feel that all as good as or even better than i expectedPublished on December 1, 2013 by Jack Chang
A good book to start with from someone who knows China. More focused on the experience of medium and big companiesPublished on May 28, 2013 by Gal Furer
good book for general info but it is not for educational academic purpose.This is opinion not research paper and today is very outdatedPublished on March 14, 2013 by Beauthy1