In the first book of its kind, marketing/communications expert Keith F. Luscher reveals how college graduates can launch their careers while still in college. Along with stories of students who have taken his advice and gone on to successful and rewarding careers, he illustrates where to seek opportunities, the benefits of becoming an entrepreneur and how to connect with people in high places, find mentors and establish productive networking techniques.
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About the Author
Keith F. Luscher, who received his degree in journalism from Ohio State University, spent two years prior to graduating as the marketing communications manager of a mid-size company. He currently is the creative director for a consulting firm serving non-profit organizations and is an editor for Network News. Luscher lives in Columbus, Ohio and lectures nationwide on helping young people recognize and achieve their career goals.
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