Driving Innovation: Intellectual Property Strategies for a Dynamic World (Hardcover)

~ (Author)
Key Phrases: financial value, invention disclosure program, innovation triage, United States, Strategic Management of Intellectual Property, Basics of Managing Intellectual Property (more...)

Product Details

• Hardcover: 430 pages
• Publisher: Cambridge University Press; 1 edition (February 4, 2008)
• Language: English
• ISBN-10: 0521877806
• ISBN-13: 978-0521877800
• Product Dimensions: 9.3 x 6.2 x 1 inches
• Shipping Weight: 1.6 pounds (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
• Amazon.com Sales Rank: #1,635,426 in Books (See Bestsellers in Books)

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars Superlative, November 22, 2008

By	John Lambert - See all my reviews (REAL NAME)

This review is from: Driving Innovation: Intellectual Property Strategies for a Dynamic World (Paperback)

Michael Gollin has written the definitive work on intellectual property, and it will be the leader in the field for many years to come due to both its comprehensiveness and readability. You can assess the comprehensiveness by looking at the table of contents, and you can verify the readability by reading the sample pages on amazon.com.

Don't expect this book to be either pro- or anti-IP. IP principles and laws all have advantages and disadvantages, and Gollin objectively presents and discusses them all.

This book is a must-read for every IP lawyer, and you shouldn't hire an IP lawyer who hasn't studied it. And you should replace your IP lawyer if you already have one and they don't devour this book.

Nevertheless, this book is not just for lawyers. The writing style is suitable for a general audience, and every business executive worth their salt should read and re-read this book until they master the strategic concepts Michael presents.

1 of 3 people found the following review helpful:

5.0 out of 5 stars Excellent primer for in-house counsel, April 10, 2008

By	M. A. Garfinkel - See all my reviews (REAL NAME)

This review is from: Driving Innovation: Intellectual Property Strategies for a Dynamic World (Paperback)

While not readily apparent from the title, this comprehensive book should be read by all in-house counsel in technology and other companies with IP assets. It covers IP basics and addresses history, public policy and strategic management from a global perspective. I did not expect to come across so many practical insights.

1 of 4 people found the following review helpful:

5.0 out of 5 stars Gollin Drives Innovation, June 22, 2008

By	Professor Geoffrey Dobson - See all my reviews

The author has done a fantastic job. He has made what most think a dull, boring subject alive and interesting.