Easy HTML for eBay [Paperback]

Nicholas Chase (Author)

Book Description

Publication Date: December 23, 2004

eBay sellers, like yourself, understand that creating a professional looking auction page and a professional looking "me" page is key to your business. You are constantly looking for new tips and tricks that will help you deliver a more powerful, effective ad. With competition growing you need to use HTML to pull in prospective buyers. Easy HTML for eBay was developed with input from eBay Power Sellers and provides the foundation that you need and want to make the most of your business, including information on:

• Creating an Auction Listing
• Creating a Simple Description
• Adding Pictures
• Arranging the Page
• Decorating the Page
• Styling the Text
• Creating Links
• Adding Sound, Video, and Animation
• About Me Pages and eBay Stores
• Making Your Listings Stand Out

Editorial Reviews

From the Back Cover

eBay sellers, like yourself, understand that creating a professional looking auction page and a professional looking "me" page is key to your business. You are constantly looking for new tips and tricks that will help you deliver a more powerful, effective ad. With competition growing you need to use HTML to pull in prospective buyers. Easy HTML for eBay was developed with input from eBay Power Sellers and provides the foundation that you need and want to make the most of your business, including information on:

• Creating an Auction Listing
• Creating a Simple Description
• Adding Pictures
• Arranging the Page
• Decorating the Page
• Styling the Text
• Creating Links
• Adding Sound, Video, and Animation
• About Me Pages and eBay Stores
• Making Your Listings Stand Out

About the Author

Nicholas Chase has been involved in website development for companies such as Lucent Technologies, Sun Microsystems, Oracle, and the Tampa Bay Buccaneers. Nick has been a high school physics teacher, a low-level radioactive waste facility manager, an online science-fiction magazine editor, a multimedia engineer, an Oracle instructor, and the chief technology officer of an interactive communications firm. He has written more than 100 tutorials and articles for IBM's developerWorks and serves as InformIT.com's XML and web services reference guide. He is the author of several books on XML and web development, including XML Primer Plus (published by Sams Publishing). He's currently trying to buy a farm so he and his wife can raise alpacas and mutant chickens. He loves to hear from readers and can be reached at [e-mail].

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Product Details

• Paperback: 256 pages
• Publisher: Que (December 23, 2004)
• Language: English
• ISBN-10: 0789732319
• ISBN-13: 978-0789732316
• Product Dimensions: 9.9 x 7.9 x 0.6 inches
• Shipping Weight: 1.2 pounds
• Average Customer Review: 4.3 out of 5 stars  See all reviews (3 customer reviews)
• Amazon Best Sellers Rank: #1,640,584 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

23 of 24 people found the following review helpful:

3.0 out of 5 stars Excellent presentation, content OK, February 1, 2005

By 

Stuart Gardner "www.sdgardner.com" (Fair Lawn, NJ) - See all my reviews
(VINE VOICE)   

This review is from: Easy HTML for eBay (Paperback)

The presentation of the material in this book is excellent. It has the look and feal of a modern school textbook and is very easy to follow. The illustrations and screen shots are great.

The focus of the book is on presentation of listings (it is about HTML!). Topics covered include setting up photos, clipping images, and the use of video/animation and sound. From a personal perspective the latter two are annoying in most instances.

Following the book will result in well presented listings. Advice on actual content (wording)is limited. Much of the content is covered off in ebay hacks, albiet lacking the same level of illustration.

If you are familiar with HTML the book won't give you anything new. Cover price of $19.95 may make it slow to get your money back off this book. There are more useful books (driving ebay traffic, ebay hacks).

I'm not great with HTML but I don't think it will be much better as a result of this book (although ebay stores are covered it does not detail how to structure companion sites).

Example from my homepage:
http://mysite.verizon.net/vze48sdz/id1.html

If you have no HTML experience, don't like getting into technical details and want a very user friendly guide, this book is a very soft introduction.

4 of 4 people found the following review helpful:

5.0 out of 5 stars Great For Beginners, March 6, 2006

By 

JoAnn McKenzie "JoAnn McKenzie" (Wayne, Nebraska) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: Easy HTML for eBay (Paperback)

I teach many eBay classes and this book will be a definite recommendation to learn to use HTML to improve their listings. Very basic as it needs to be.

1 of 1 people found the following review helpful:

5.0 out of 5 stars A definite "must have"!, September 7, 2009

By 

D. K. Shank - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: Easy HTML for eBay (Paperback)

I really like the way this book is put together. The descriptions and screen shots and illustrations are very easy to follow!