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Ecological Intelligence: The Hidden Impacts of What We Buy Paperback – March 30, 2010
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Top Customer Reviews
In my mind, this approach of telling stories and conducting forensic investigations into "stuff" should be embedded throughout education, because it is inherently interdisciplinary, combining math and science, but also social studies, history, psychology, business, sociology. It's also timely and would contribute to "eco-school" and 100% green school goals that are currently being developed.
For business people, this book is a must. While the "greening" of business is nothing new and is all too often manifest as "green-washing," there are signs that business is taking "cradle to grave" analysis of products and the supply chain seriously, in part because regulation of embedded greenhouse gases will require careful accounting, in part because of increased social responsibility, and in part because, when done correctly, it can save money, reduce waste, and provide a competitive advantage over the competition.
Goleman rightly points out that we can't consume our way of the dire situation we are in, but we can reduce our consumption and buy smartly.Read more ›
This book needs an introduction to ecology. For example, Goleman could have introduced some of the work by Howard Odum, a classical ecologist who ushered in a new era of understanding in the ecological sciences and wrote about the unification of ecology, economics and energy. Perhaps a historical account of the ecological sciences going back to Linnaeus or even Haeckel who first coined the word ecology. This would give some perspective on what ecology really means. Goleman needs to introduce and then build upon actual ecological literature to make the correct linkages. There was lots of opportunity to visit some of the ideas of natural capitalism and ecosystem services as they relate to critically to ecological intelligence. He mentions these, but so briefly that the reader cannot leave with an understanding of what these subjects are really about. There is no mention of the research in environmental education looking at the psychological or affectual relations between learning and ecological immersion, which would have been a good place to start.Read more ›
Rating: Three-star (Recommended)
Firstly, on a purely literary level, as with many business oriented books these days, there is one key idea, very easily grasped in the first chapter, with which you will agree or disagree. But there is very little real need to read on after that.
Secondly, I absolutely agree with Goleman that consumers with good sustainability intentions either can't access the data they need to make an informed choice, or don't know how to assess the information they do have. In a perfect world, that information would be easily available to consumers, and they would be able to weight that information according to what matters to them - ie some might be especially concerned with the labour environment in which the product was produced, others might be more concerned with ecological impact etc.
Thirdly I agree that in an era of "big data" this information is going to be coming easier to come by and there is an opportunity to present it to consumers in a variety of convenient ways - either through apps, QR codes, rating scales etc
Where I disagree with Goleman is that ipso facto this means that consumers will make better decisions. No. Some consumers will make better decisions about some product categories some of the time. The idea that all consumers are sufficiently involved in all categories to take the trouble to make informed decisions all the time is misguided. A mother may well take the trouble to make better decisions about the products' she buys' impact on her baby's health; but will she extend that to her husband's jeans, the cat's chow and the clothes she buys for herself? Probably not in most cases.Read more ›
Most Recent Customer Reviews
Poorly researched, and far too agenda driving to be of any value. The kind of index thinking proposed, and advocated in this book inhibit free thinking, and create a barrier to... Read morePublished 13 months ago by Bill Wright
I'm reading this for a class. It is very informative but I just feel like it just yells at you how bad people are taking care of the world. Read morePublished 19 months ago by lynn
Needed it for a college course, great information and viewpoints.Published 20 months ago by Kleinls
This book is in essence an irony. The author that made popular the concept of emotinal intelligence, surprisingly develops this work on ecological intellenge in wich his main... Read morePublished 21 months ago by Daniel Arturo Abreu Mejia
This book follows what we buy from the raw materials used to manufacture them to what happens to them after we discard them. It makes you think about what you are acquiring.Published 23 months ago by Judith Tucker
I love to read books by him I have learn so much. I recommend it. I am going to read and buy more books by him.Published on February 8, 2014 by manny
I'm surprised that more people have not read or listened to this audio book. I applaud Goleman for being the voice of his own material. Read morePublished on July 15, 2013 by B