La Economia Long Tail (Spanish Edition) [Paperback]

Chris Anderson (Author)

Product Details

• Paperback: 318 pages
• Publisher: Ediciones Urano; Tra edition (January 15, 2007)
• Language: Spanish
• ISBN-10: 8493464260
• ISBN-13: 978-8493464264
• Product Dimensions: 8.9 x 6 x 0.9 inches
• Shipping Weight: 1 pounds (View shipping rates and policies)
• Average Customer Review: 4.5 out of 5 stars  See all reviews (2 customer reviews)
• Amazon Best Sellers Rank: #1,860,947 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

5.0 out of 5 stars A must for any entrepreneur, or business person., July 16, 2011

By 

Rolando Peralta (El Salvador) - See all my reviews

Amazon Verified Purchase

This review is from: La Economia Long Tail (Spanish Edition) (Paperback)

Haver you ever ask yourself why your business is not as successful as you saw in the past? This book can answer your questions.
You'll learn about three forces that had been making the demand curve flat:
> Democratization of Production tools.
> Democratization of Distribution.
> Word of Mouth as a driven force to promote new products.

I can hightly recommend this book to any new entrepreneur that need to understand how to make some impact in the right side of the demand curve.

Great for Chris Anderson!

4.0 out of 5 stars Un nuevo paradigma económico, January 25, 2008

By 

Oscar Llopis Corcoles (Spain) - See all my reviews
(REAL NAME)   

This review is from: La Economia Long Tail (Spanish Edition) (Paperback)

El libro explica de forma pormenorizada como se ha gestado el fenómeno Long Tail, y de qué manera pueden las empresas sacar provecho del mismo. Además durante todo el libro se hacen referencias a casos de compañías que han optado para su negocio por el modelo Long Tail. Recomendable.