4 of 4 people found the following review helpful:
5.0 out of 5 stars
A must, August 20, 2005
This review is from: The Economics of Industrial Organization (Paperback)
This book is not going to take you through the obscure world of the hard math to help you understand how the Industrial Organization theory works. It provides real-world and anecdotic examples and data which help theory make more sense. It also provides extremely clear and graphical explanations on each topic which are accompanied by valuable "Questions for Review" sections after each chapter. It is like reading comics and with that I mean that Shepherd has a gift at making his points clear.
It is a must for undergrad students, however, I would not recommend it if you are looking for a text that emphasizes mathematical analysis. In that case it could only be used as a reference book for the intuitive part of the concepts and for a historical summary of theories.
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