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Effective Business Communications [Paperback]

Herta A Murphy , Herbert W Hildebrandt , Jane P. Thomas
5.0 out of 5 stars  See all reviews (3 customer reviews)


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Book Description

January 1, 1997 007044398X 978-0070443983 7
The Murphy book gives strong emphasis to completeness, conciseness, consideration, concreteness, clearness, courteousness, and correctness in business communication. These "seven Cs" guide student-readers to choose the content and style that best fits the purpose and recipient of any given message. Pedagogically rich, most chapters in this paperback text include checklists, mini-cases and problems, "Communication Probe" boxes which summarize related research, and sidenotes that isolate significant points that should not be missed. Two new chapters are devoted to ethics and technology respectively.

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About the Author

Herta Murhpy is deceased. Please do not send any correspondence to either her school or home addresses.

Product Details

  • Paperback: 640 pages
  • Publisher: McGraw-Hill/Irwin; 7 edition (January 1, 1997)
  • Language: English
  • ISBN-10: 007044398X
  • ISBN-13: 978-0070443983
  • Product Dimensions: 9.9 x 7.9 x 1 inches
  • Shipping Weight: 2.4 pounds
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #1,548,357 in Books (See Top 100 in Books)

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3 of 3 people found the following review helpful
5.0 out of 5 stars A Great and Antique (unavailable) Book January 4, 2008
Format:Paperback
This book is still being recommended by number of institutions in Pakistan, and undoubtedly they are right to recommend it since it is the best ever written book on Business Communication. But the publisher has neither introduced a newer edition nor reprint the same. I had the most difficulty to find this book. I do recommend this book if one finds it somewhere in a used book store.
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5.0 out of 5 stars next class at college January 16, 2014
Format:Paperback|Verified Purchase
Business communications - hoping to use this as a reference for papers wish me luck :D - and get your books from THIS seller
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8 of 14 people found the following review helpful
5.0 out of 5 stars Excellent guide to writing correct english September 7, 1998
By A Customer
Format:Hardcover
This book was my guide during my study at College for International Management. It gives an excellent overview of how to write correct english papers (letters, memo's, reports etc.), it is a must for anyone who is serious about business writing.
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