Effective Small Business Management 7th Edition

27 customer reviews
ISBN-13: 978-0130081162
ISBN-10: 0130081167
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Editorial Reviews

From the Publisher

This text offers practical, hands-on advice for all areas of concern to the small business student -- e.g., business plans, financing, location and layout, marketing, advertising and promotion, purchasing, inventory, crime, computers, human resource management, business law and government regulation. --This text refers to an out of print or unavailable edition of this title.

From the Back Cover

Exceptionally practical, this best-selling book teaches budding entrepreneurs the "hands-on" tools and techniques for launching and managing a small business the right way -- and to imbue it with the staying power necessary to succeed and grow in the hotly competitive environment of the 21st century. Describes the key components of a business plan; provides step-by-step details on how to build one (including marketing and financial considerations); presents a sample plan; and shows how to put the business plan to work and how to secure funding. Explains how to use marketing and technology to gain a competitive edge -- including the World Wide Web and its application as a business tool. Discusses the importance of location and layout; techniques for enhancing profitability; how to manage people; the legal aspects of small business (including succession, ethics, and government regulation); global business opportunities; and trends shaping the business environment beyond 2000. Provides comprehensive cases and an abundance of real-world examples. For anyone interested in starting, managing, and growing a small business. --This text refers to an out of print or unavailable edition of this title.
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Product Details

  • Hardcover: 730 pages
  • Publisher: Prentice Hall; 7 edition (August 7, 2002)
  • Language: English
  • ISBN-10: 0130081167
  • ISBN-13: 978-0130081162
  • Product Dimensions: 8.2 x 1.3 x 10.1 inches
  • Shipping Weight: 3.4 pounds
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (27 customer reviews)
  • Amazon Best Sellers Rank: #3,549,028 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

17 of 21 people found the following review helpful By Matthew England on October 11, 1998
Format: Hardcover
This is a great book if your just getting into business, however if you already know the basics you may want to try something a little deeper. There are quite a few questions this book just won't answer so make sure you go to class. As a supplement to in class lectures and hands on study you will be able to gain alot from reading this text. It offers alot of valuable information in an easy to understand format. I hope you like reading though because it tends to get a little dry.
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5 of 6 people found the following review helpful By Young Investor on January 13, 2009
Format: Hardcover Verified Purchase
I recently used this book for an online class I was taking at a local community. I regret not taking enough business classes while in college. This books is full information. If you pace yourself and read the chapters you'll know alot. You'll learn how to do business valuations, cash flow management etc. It assumes you have little business experience and gives you years of business school experience. I know as much or more then most business majors I stay in contact with when I graduated.

Compared to the previous version, this has removed the kinks or maintaining a good flow. You'll also learn the basics to a business plan and how to do real financial projections. This will make a contractor or small store owner; very powerful at growing and managing their business. I'm so glad I took this course that required the 9th version of the text. The previous class used the 8th and had problems comprehending the process and how to build off of things. The ninth is the best.
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6 of 8 people found the following review helpful By K. T. Williams on February 2, 2010
Format: Hardcover
This book is an awesome read. It will cover most of the mistakes that small business owners tend to make. I have never been so impressed by a text book. This text is an easy read and you will walk away enlightened and heavily equipped to start your own business. Depending on your level of education and experience, you may be able to skip a few topics, but this book will come in handy for any business owner at any level. This book has blessed me beyond words.
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3 of 4 people found the following review helpful By Clay Plater on January 9, 2010
Format: Hardcover Verified Purchase
This book is the prescribed textbook for a small business management unit I am taking at university. I have just read the first two chapters, and I must say it is written very well. The author comes across as down to earth, and the contents is motivational and easy to read.
I highly recommend this book for those with a desire to make a break from the shackles of working for a corporation, and not only want to be their own boss, but to also make a stack of cash along the way.
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1 of 1 people found the following review helpful By TrollhammerX on August 2, 2013
Format: Hardcover Verified Purchase
I've had to buy alot of business textbooks in the past, but because this book has been such a good resource, I plan on keeping it and not reselling. It is one of the best all around resources if one wants to get a small business up and running. It has enough breadth to understand the total small business picture, but it doesn't get mired in weeds. I wish more textbooks were written in this style.
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1 of 1 people found the following review helpful By D. Oliva on October 22, 2013
Format: Kindle Edition Verified Purchase
I love the format. Lecture riddled with real world business examples. the review section at the end of each chapter are like clif notes summarizing it all up and the though provoking questions I found mentally stimulating.
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1 of 1 people found the following review helpful By Amazon Customer on February 11, 2012
Format: Hardcover Verified Purchase
This book is great its a easy read.i am taking a small business course and this book is prefect. You dont have to assume what they are talking about you can understand it without the complex wording. I recommend this book to anyone looking to start there own business. The step by step guide on how to open and establish your business is really good.
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By Ivy on June 12, 2014
Format: Kindle Edition Verified Purchase
I loved using this book for my Intro to Entrep class. It was easy to search in and made finding what I needed for class a lot faster than having to manually search the hardcover book!
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