Effective Product Design and Development teaches how to shorten the cycle of product design and development, and turn time into a strategic competitive advantage.
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4 of 4 people found the following review helpful:
1.0 out of 5 stars
Wake me up when it's over........,
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This review is from: Effective Product Design and Development: How to Cut Lead Time and Increase Customer Satisfaction (Business One Irwin/APICS Library of Integrated Resource Management) (Hardcover)
What happened?.....I opened this book, read the first chapter, and woke up 7 years later with a very impressive beard. While it is inevitable that books of this type are unlikely to be a thrilling roller-coaster ride, Mr Rosenthal has succeeded in sterilizing the sterile, neutering the neutered, and creating possibly the least interesting work since "A Brief History of Toilet Roll Holders," and the follow-up opus, "A Toilet Roll Holding History of Briefs." Read this book only in emergencies, when you are concerned that your life is just way too enjoyable.
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