Customer Reviews

Electronic Commerce, Third Edition (Charles River Media Networking Series)

5 star:		(16)
4 star:		(2)
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When I brought this book home, I'd hoped it would tell me a few things about the dangers of buying and trading on line. I'd also hoped I could learn a few things about on-line marketing and selling. This book delivered both, and there were many hundreds of pages left over with information that is easy to read, easy to understand (not usually the case with books of this genre), and at times, captivating. I was surprised to find several sections detailing the structure behind such businesses as Amazon.com, Barnes&Noble.com, e-bay, and several more. Over and over again I felt my eyebrows popping up in response to revelations about topics I hadn't even conceived of yet. I consider myself somewhat of an internet "veteran." Working as a software developer and trainer since 1987, I've seen the internet bloom from a few private sites into the electric juggernaut it is today. If you're seeking some answers to help you get your arms around what's out there, what's on the horizon, what's possible, and what can really "scare you" about electronic commerce, this book is a must have!

Electronic Commerce is an essential resource for anyone considering starting an internet business. This text discusses the advantages and obstacles of online commerce with examples of successful e-commerce businesses and how they did it. Detailed chapters covering website design as well as payment and security issues which are critical to keeping e-business in business. Lastly, a glossary of internet terms, a listing of electronic commerce online services and e-commerce conferences which are particularly useful for beginning e-commerce business owners.

This was quite in an ineresting read with realistic views about E-Commerce and the dotcoms.

I would highly recommend this book to anyone that needs to quickly come up to speed on E-Commerce technologies as well as those of us that must keep abreast of the latest changes. The chapters on "Security Technologies", "Strategies, Techniques, and Tools", and "Designing and Building E-Commerce Web Sites: Hands-On" were particularly good. A must-have reference for your technical library.

While there's been a lot written about e-commerce, the fact that this book is in its third edition (Is e-commerce already that old?) speaks to its high quality. Not only does it provide excellent overall coverage of the topic, but it offers new material in keeping with the growth of e-commerce, including B2B, investing on-line, and supply chain management. Given the many concerns about e-commerce security, I was particularly impressed by the treatment of security technologies, electronic payment, digital currencies,and protocols for private information transport--especially since author John Vacca is a security expert; having serviced as a computer security official with NASA.

John Vacca has provided a virtual encyclopedia of e-commerce. There is something for nearly everyone in this book. The thumbnail sketches of e-businesses contain useful and interesting information about their histories, development, and scale for the general reader, and as all of us purchase more and more goods over the Internet, who doesn't want to know about what is happening with digital wallets? For those with a more technical orientation, there are discussions about the replacement of EDIs with VANs and the resultant advantages to businesses both large and small, as well as information about the embedding of contextual transactions as a marketing tool and critical requirements for creating digital commerce solutions. The final chapters are written for those people who are planning to build new sites or improve upon current ones. They include step-by-step, how-to discussions and vital strategies for keeping e-businesses viable through the use of good marketing principles.

We are an IT company engaged in the development of electronic commerce/distributed database software that is designed to support both government and commercial supply-chain management business- to-business operations. In this brave new world of network infrastructures, firewalls, security requirements, etc., the need to stay current with technology change is critical. The Electronic Commerce, Third Edition provides a source of knowledge that helps fulfill this need. The authors have produced a book that is easy to read and understand, and yet, provides just the right amount of technical detail to do justice to the subject at hand. The following chapters provide the right level of information to help IT managers and software engineers make sound strategic and tactical decisions regarding business-to-business implementation decisions; (2) Security Technologies, (4) Protocols for the Public Transport of Private Information, (9) Strategies, Techniques, and Tools, and (10) E-Commerce Environments and Future Directions.

The Third Edition of Electronic Commerce provides the fundamentals of how to be successful bringing your business to the Internet. The authors provide detailed and insightful advice on how to implement security procedures such as cryptography so Internet patrons can safely transmit their business transactions over the web. The reference covers numerous electronic payment methods highlighting the advantages and weaknesses of each procedure. Also, the appendices provide helpful guides such as an Internet glossary, a guide to the accompaning CD, electronic data interchange codes and a current listing of E-commerce conferences and trade shows. An outstanding reference to guide you through the uncertainty of conducting business on the Internet.

I am not a techie yet I am very interested in keeping abreast on what is going on in moder technology , in hope to try and understand where the world we know is headed. I find in John Vacca and what he writes about the answers to my search for awareness without becoming a speciaist in any specific area of technology. Bottom line. John vacca writes about interesting stuff and does it well to the point that one reades with pleasure about topics that would have made us curse the professors when we were at school. That's it

A detailed and complete reference on e-commerce. This book covers the whole gamit of electronic commerce. Going from concepts through complete set-up and on to implementation and beyond. Excellent coverage on payment systems and everyone's #1 priority - security. A complete and detailed table of contents and appendix make quick searches a breeze. Complimenting the book itself is an enclosed CD which, along with many resources and helpful links, is chock full of technical setup procedures and protocol. A very complete book on e-commerce. Read it or be left behind!