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Email Marketing That Doesn't Suck - Email Marketing Best Practices Made (Stupidly) Easy (Vol.5 of the Punk Rock Marketing Collection) [Kindle Edition]

Michael Clarke , Steve Ure , Desy Simmons
4.9 out of 5 stars  See all reviews (10 customer reviews)

Kindle Price: $3.97
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Book Description

Email marketing might be the most misunderstood and screwed up part of small business marketing around.

And it's not their fault. Because most of what the email marketing experts and gurus tell you a) doesn't work b) makes people not open your emails c) doesn't work.

I learned the hard way. I've probably sent more crappy, unopened emails than anybody around.

And back in the heyday, when people actually looked forward to getting emails, it was okay.

But then the economy tanked, email wasn't so glamorous, and I had to "learn" how to send emails and build relationships that worked.

And what works is to a) tell stories b) not sell so much and c) when you do sell, make a super compelling offer.

In Email Marketing That Doesn't Suck - Email Marketing Best Practices Made (Stupidly) Easy I show you how to do that.

You'll learn:

Chapter 1: 3 Tools You Absolutley, Postively Gotta Have

In this chapter I show you the three things that will make your email marketing life SO MUCH EASIER and help you sell a ton more of your products and services.

Chapter 2: How to Get Tons of Subscribers Fast!!!

No point in having an email marketing strategy without having some techinques to get a bunch of email subscribers. Here's where we break down 5 tips for getting tons of new leads, without paying a ton for them.

Chapter 3: My Ultimate Email Marketing Formula

Here's where I lay out the big-time strategy for creating long-term value from your email list, and how to sell WAY WAY more than you competition.

Chapter 4: Initial Sequence or How Not to Be a Stalker

Now we dig into the trenches. In this chapter I lay out a clear step-by-step approach to that super important first week of emails and tell you what to say; how to say it and how to actually transition into selling your stuff to your subscribers.

Chapter 5: Zen and the Art of the Weekly Email

Here we get into the hallmark and foundation of good email marketing. We show you what should go into your weekly email, what to write about, and how to get the most marketing bang from your weekly email buck.

Chapter 6: 3 Steps to Huge Email Marketing Profits

This is where the BIG MONEY is. This is where we dig inside the huge promotions and killer profit potential of your email marketing efforts.

Chapter 7: How to Make Sure Your Email Get Opened

Using the latest research we offer 4 tips to make sure your emails get opened, and stand out from the rest of the inbox slush pile.

Chapter 8: How to Make Sure Your Emails Get Read

Getting your emails opened is only half the battle. In this chapter, we share 5 strategies for ensuring your subscribers get to the end of your email and take action on your marketing copy.

Chapter 9: 5 Secrets to Total World Domination

Now that you're a total email marketing's time to make the jump to full-on email guru. This is where we give you the 5 email marketing tweaks that will help you make a ton mor emoney, and reduce your lead cost in the process.

So...whether you're an email marketing veteran or setting up your first newsletter for your small business give Email Marketing That Doesn't Suck - Email Marketing Best Practices Made (Stupidly) Easy a try and begin your journey to email marketing awesomeness.

Good Luck!

Michael Rogan
Punk Rock Marketing

Product Details

  • File Size: 676 KB
  • Print Length: 98 pages
  • Simultaneous Device Usage: Unlimited
  • Publisher: Toplocker Media (December 20, 2013)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • Text-to-Speech: Enabled
  • X-Ray:
  • Lending: Enabled
  • Amazon Best Sellers Rank: #143,018 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

Most Helpful Customer Reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars Great book--no suckage here August 26, 2013
Format:Kindle Edition
I read all five of Michael Rogan's Marketing That Doesn't Suck ebooks a couple of months ago but only now got around to reviewing them. This ebook contained a lot of ideas that I now use, as a professional marketer, but had never thought of before. Thanks, Michael!
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1 of 1 people found the following review helpful
Format:Kindle Edition|Verified Purchase
I found this book while it was free and downloaded it because I have recently started up my own mailing list. I have to say, this author really knows his stuff. This is definitely the most thorough email marketing book I've ever read and I would highly recommend it to anyone looking to start a mailing list.

One thing that I really liked is how the author includes a list of "Key Takeaways" at the end of every chapter. Basically they are just a bullet pointed summary of what we covered in the chapter but I have found them extremely helpful. The only thing I think the author should have done, but didn't do, is include all of the key takeaways together in one spot at the end of the book. That would make this book pure gold, a must have for every email marketer's tool-kit.

All in all, this is most definitely a 5 star book and I don't know why the author lists the books for only $0.99, (as of 07/31/2013) they're worth at least $3.99, if not more.

-Mark LeGrand Messick, Bestselling author of Secrets To Selling Ebooks On Amazon, Ebook Publishing Secrets, and 4016 A.D.
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5.0 out of 5 stars RIGHT ON TIME. May 18, 2014
Format:Kindle Edition|Verified Purchase
SHORT AND SWEET SYNOPSIS. A valued lesson in understanding the ins & outs of starting an emailing campaign. Enjoyed the short paragraphs format.
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Format:Kindle Edition|Verified Purchase
This ebook makes me want to go back and revamp my whole email marketing campaign.

I'm already doing all the common sense tactics, but there is so much more that I could be tweaking.

And yes, now I want to read the other ebooks in the series.
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5.0 out of 5 stars This is a must read September 7, 2013
Format:Kindle Edition|Verified Purchase
Clear email overview for the new and intermediate subject reader. No fluff with snappy chapter end summaries to keep you from wasting time and money.
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