Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Emotionally Charged Learning: Secrets to Competitive Advantages for the Second Half of the Knowledge/Entertainment-Based Economy Hardcover – June, 2003

17 customer reviews

See all formats and editions Hide other formats and editions
Amazon Price New from Used from
Hardcover, June, 2003
"Please retry"
$101.00 $12.99

Best Books of the Month
See the Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.

Editorial Reviews

Review

"Prepare to open your mind to new possibilities...integrate what-we-know-with-what-we-feel....merge understanding with experience..enjoy doing in-a-way you never imagined possible." -- Bob Nelson, Ph.D., Bestselling Author of 1001 ways to Reward Employees

"breakthrough book...consistent with million-dollar best-seller FISH!...must read to create a learning organization...Read it now before your competitors!" -- Harry Paul, Co-Author. FISH!

About the Author

Eric Schiffer is an internationally recognized and celebrated leader, visionary and organizational leadership expert. He created a learning company born of an education multimedia software application he programmed on molecular fusion that was lauded by IBM, Crown Zellerbach and Intel. He was named one of the top ten entrepreneurs in America alongside Richard Branson of Virgin Airways, Wayne Huzienga of Blockbuster and Herb Kelher of Southwest Airlines. Eric spends a sizeable amount of his time in substantial-size research projects from three to six years in length where he creates essential insights and then assimilates those discoveries into books, organizations and speeches. Eric applies his research results to work closely with executives via his organizations to create viable tools and applications for applying the ideas that are generated from his research discoveries. He is also an accomplished film and animation director. Eric is a member of Mensa and lives with his Fiancé Sazzy Lee Varga and their cat Hope in California.
NO_CONTENT_IN_FEATURE

Best Books of the Month
Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.

Product Details

  • Hardcover: 118 pages
  • Publisher: Literary Press (June 2003)
  • Language: English
  • ISBN-10: 0971695822
  • ISBN-13: 978-0971695825
  • Product Dimensions: 9.3 x 6.6 x 0.6 inches
  • Shipping Weight: 12.3 ounces
  • Average Customer Review: 3.6 out of 5 stars  See all reviews (17 customer reviews)
  • Amazon Best Sellers Rank: #3,833,965 in Books (See Top 100 in Books)

Important Information

Ingredients
Example Ingredients

Directions
Example Directions

Customer Reviews

5 star
65%
4 star
0%
3 star
0%
2 star
0%
1 star
35%
See all 17 customer reviews
Share your thoughts with other customers

Most Helpful Customer Reviews

17 of 19 people found the following review helpful By James on January 27, 2005
I find it hard to believe all the glowing reviews of this book and can only assume these reviews are written by friends of the author. I needed a good reference for this topic and followed the recommendations and I was extremely disappointed. This is a shallow book that does nothing for the true student of this topic. I believe that the author wants to become a celebrity more than help ordinary people he professes to help. I also wondered if this book is self-published and now can't help but wonder if the author could get a business publisher interested in this work. Does anyone out there know anything about Literary Press? I feel cheated and angry and will be sending the book back.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
10 of 11 people found the following review helpful By Jim Roberts on October 13, 2004
As someone who has been involved in the e-learning/training industry for over ten years I cannot believe that I even persisted in reading this junk. It appears that the author is far more interested in creating celebrity for himself than he is in writing a credible and informative book.

I would definitely pass on this garbage since there are better books from real experts, not those masquerading as such.
2 Comments Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
6 of 6 people found the following review helpful By Theodore C. Metrakas on December 26, 2013
Eric Schiffer is a con artist and hack whose sole talent is a complete lack of shame. He shows how having nothing to say matters less than being obnoxious enough to force yourself on others by any means necessary. Stay away from this "book" at all costs, sand hope that Eric Schiffer is exposed as a worthless fraud and gets a job more suited to his talents--like a garbageman or janitor.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
13 of 17 people found the following review helpful By Phil Krugman on September 14, 2003
Schiffer, finds unique properties in the tools necessary for the management of a number of both small organizations and Fortune 500 companies to be successful. From a unique set of criteria he pursues, with no preconceived notions, what it takes to sustain knowledge capital based leadership in both large and small corporations which had previously been only mediocre. His findings and concepts are clear, well thought out and often surprising.
In the realm of business books, this one is especially refreshing for a number of reasons. This is a hardheaded skeptics book. What makes it so special is that it does not assign magic to individuals nor to himself as a writer. Schiffer exposes his own uniquely crafted learning process and allows the reader to understand the nuance in the emphasis of each of his concepts. Schiffer doesnt come off as a guru who has created some magic that only he and a handful of CEOs can see so much as a disciplined and curious leader struggling with difficult questions and providing an extremely unique and realistic set of practical concepts and answers. So not only do you understand what he means as he moves from the concept that most training doesnt work, you also see arguments behind why that is the case. And since he is dedicated only those conclusions supported by facts, we see exactly what he sees and why. There is none of breathless exuberance that characterizes so much of business writing.
What is most refreshing and reassuring about this book's research is that it puts us back in a sensible framework for understanding long term leadership and learning organization success without making a fetish of leadership or innovation or excellence. This is the kind of book that demonstrates the sort of objectivity possible in business.
Read more ›
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
19 of 25 people found the following review helpful By A Customer on November 19, 2003
Mr. Schiffer's account of learning in the "entertainment-based" economy is an insult to the intelligence of the reader. His "research" has clearly been manipulated to promote his own interest - not the interest of the true learning organizations.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
12 of 16 people found the following review helpful By Rachael Langfield on September 12, 2003
Reader-friendly EMOTIONALLY CHARGED LEARNING is one of those rare books that presents important research findings, and then explains in a clear, concise and compelling manner how to take that learning and directly apply it to effect an impacting transformation in any company.
Schiffer's findings may shake up current perceptions of what it takes to make a company successful. (The most crucial factor is ensuring that you are training people right and engendering them with the right continuous knowledge; people won't learn best in todays society without the right introduction of emotions....) The results from his studies over the market for years speak for themselves eloquently.
If you are serious about changing the course of your company and you only have time to read one book this year, EMOTIONALLY CHARGED LEARNING should be the one. Hats off to Eric Schiffer, who tackled a book that should make a great impact on the future of businesses, large and small.
Favorite quote (Chapter 1): "We can no more afford to invest in training that is not RETAINED and UTILIZED to its maximum, than we can afford to continue to pour billions of dollars into technology that is obsolete next month. And that is just what is happening. The ugly truth.....most training doesn't work!" This one's a keeper.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
11 of 15 people found the following review helpful By "asimon114" on September 13, 2003
REVIEW: How do you gain the greatest level of competitive advantage today? Well, you determine what the best do and look at the factors also influencing the demographics of today' s workforce. Then you both emulate and react to the demographic. That's the point of "Emotionally Charged Learning ".
This book reveals the answer to the question, "How does an OK company become an excellent company?" Schiffer's researched and clearly collected, filtered and studied tons of data on what the excellent companies are doing and determined the crucial learning patterns and demographic driven needs of todays workforce to leverage effective knowledge capital growth which explains how one's company can become an excellent company. This was then distilled in a unique and revolutionary, yet fairly simple, easy to understand learning mode with various components.
I repeatedly am disillusioned with models used in business books (comment: this is not just a business book) but the models used here seemed natural and didn't come off as forced or cute. While the book is based on very in-depth research, it does not read like a research report. The author has done an excellent job at bridging the gap between first rate research and a mass market audience. Many best sellers are "fad" books - this one is not. Highly recommended for those interested in organizational excellence.
PROS: Schiffer's writing is very interesting and easy to read with lots of real world examples and anecdotes. The book is a quick read and many readers will finish it within a few days. While based on lots of research, the book does not read like a boring textbook. The author's conclusions are delivered simply and concisely and chapters are summed up in key points.
Read more ›
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Most Recent Customer Reviews