Encyclopedia of Porcelain Enamel Advertising (A Schiffer Book for Collectors) [Paperback]

Michael Bruner (Author)

Book Description

Publication Date: July 2007 | Series: A Schiffer Book for Collectors

Of the many media used by companies to bring attention to their products or services, none seem to have had the overall appeal of porcelain enamel. The process of creating porcelain signs is an art in itself, and the influx of new collectors in the market place attests to porcelain enamel advertising's beauty. Few collectibles are made with such long-lasting properties or have been found in such diversity. With hundreds of full color photographs, this new book will give you an idea of the beauty and diverse graphics that can be found in this very collectible area of Americana. Discover the powerful graphics that were so effective on these signs and see the wide range of advertisers who used the medium. The book is divided by manufacturing design with one chapter devoted to gasoline pump signs, a particularly popular area of collecting. Informative captions include a description, measurements, and the approximate age of the sign. This is simply the best illustrated guide to porcelain enamel advertising ever published, and an important reference to collectors and historians alike.

Editorial Reviews

About the Author

Mike Bruner is an advanced, enthusiastic collector of porcelain enamel signs who is a lifelong resident of West Bloomfield, Michigan.

Product Details

• Paperback: 176 pages
• Publisher: Schiffer Publishing; 2 Rev Exp edition (July 2007)
• Language: English
• ISBN-10: 0764308165
• ISBN-13: 978-0764308161
• Product Dimensions: 10.9 x 8.4 x 0.6 inches
• Shipping Weight: 2.1 pounds (View shipping rates and policies)
• Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #542,699 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

5 of 5 people found the following review helpful:

4.0 out of 5 stars Great photographic reference, July 7, 2000

By 

ergofred (Detroit, MI United States) - See all my reviews

This review is from: Encyclopedia of Porcelain Enamel Advertising: With Price Guide (A Schiffer Book for Collectors) (Paperback)

This is a very good book for folks starting out in collecting porcelain signs. There are hundreds of photos and it gives you a good idea of the variety of what exists and what to collect. Prices listed are now out of date.