From Library Journal
The science of semiotics is rapidly expanding, encompassing disciplines as diverse as computer science, film criticism, linguistics, philosophy, geography, and anthropology. Bouissac, author of Iconicity (1986) and a regular contributor to Semiotica, has created a comprehensive, well-written, and understandable reference work that allows a wide variety of students and scholars to access current semiotic theory and research. Each signed entry is well documented and contains bibliographic entries for further inquiry. Excellent coverage of well-known and lesser-known theorists, including Barthes, Eco, Bogatyrev, and Levi-Strauss; subject entries as diverse as "Cartoons," "Cartology," "Stereotype," and Paul Ekman and Wallace V. Friesen's "Facial Action Coding" system; and an extensive index make this volume another fine example of the publisher's commitment to scholarship. This is a good companion volume to Thomas A. Sebeok's An Encyclopedic Dictionary of Semiotics (Mouton de Gruyter, 1994) and a required purchase for all academic libraries and large public libraries.?Kevin M. Roddy, Univ. of Hawaii Lib., Hilo
Copyright 1998 Reed Business Information, Inc.
"The science of semiotics is rapidly expanding.... Comprehensive, well-written and understandable...a required purchase for all academic and large public libraries."--Library Journal