a) To feel vital and energetic
b) To feel attractive and desirable
c) To be able to participate in whatever activities we want
d) To feel secure that our physical profile is healthy
Yet despite the fact that 52 million Americans are on a diet, they invest $40 billion/year in diet products, and run up a $110 billion annual tab in health related costs, 2 out of 3 Americans are considered overweight. The End of Diets offers:
#1 An analysis of why, for an emotional eater, traditional weight loss approaches, such as exercise, diets, external motivation, and will power, are conclusively ineffective. This analysis explains why only 3% of anyone that attempts a traditional weight loss approach is successful in keeping the weight off long-term.
#2 – A thorough explanation of how an emotional eater uses food to deal with the ups and downs of life.
#3 – Insight into how emotions are process in the body.
#4 – An explanation of the top emotions that lead to overeating.
#5 – Explanations of how emotional eaters must first learn to be with their emotions instead of eating through them, before they can be successful in losing weight permanently.
#6 – Useful tools for emotional eaters to stop using food to cope with the ups and downs of life:
a) Understand how food is used as a repression mechanism to avoid our emotions
b) How to develop the body awareness to recognize the emotional hunger
c) Recognize the body sensations behind the emotional hunger.
d) Learn how to be with the feeling until they dissipate and stop manifesting as emotional hunger.
#7 – A long-term plan to be successful in loosing the weight once and for all.
