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In this newly revised book, Harold L. Vogel examines the business economics of the major entertainment enterprises and offers an invaluable guide to how entertainment industries operate. The result is a comprehensive, up-to-date reference guide on the economics, financing, production, and marketing of entertainment in the United States and overseas.
Harold L. Vogel is author of Financial Market Bubbles and Crashes (Cambridge University Press, 2010) and Travel Industry Economics: A Guide for Financial Analysis (Cambridge University Press, 2001), the latter of which is a companion volume to this textbook. He was senior entertainment industry analyst at Merrill Lynch and Co. for 17 years and was ranked as top entertainment industry analyst for 10 years by Institutional Investor magazine. Mr Vogel frequently writes and speaks on investment topics related to entertainment and media, leisure and travel and currently heads an independent investment and consulting firm in New York City.
Not enough books are written about the business of the entertainment industry. I'm a professional that has worked in hollywood and on tour, this book gives great insight to how to... Read morePublished 1 month ago by Josh
The term "thought leadership" has lost much of its punch, but this book really is ahead of the pack. Read morePublished 22 months ago by Big Reader