Customer Reviews

Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur

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This Harvard School of Business required read was invaluable in understanding the financial mechanics, in actionable detail, on the entire landscape of smaller-than-enterprise business financials. From investments and IPO back to recommended reports and why, through selling the company and many steps in between, this fact-rich and easy reading book (technical but in plain English) is invaluable.

Professor Steven Rogers was highlighted by Fortune magazine as one of the Top 10 Minds in Small Business which made me want to read this book. Entrepreneurial Finance provides a straightforward, practical overview of the business and financial knowledge required to become a successful entrepreneur. This book also alerts entrepreneurs about the kind of financial problems they may face and recommends actions to prevent them.

Melinda Emerson
Author Become Your Own Boss in 12 Months: A Month-by-Month Guide to a Business that Works

When I read on the dust jacket that the author is a professor at Kellogg, I was cautiously optimistic. And then when I read on page 13 that Google was founded by "Harry Page," I knew I should spend my study time elsewhere. (This is a second edition, so I don't accept the "typo" excuse.)

This book offers a very generic and high level overview. If you know nothing at all about entrepreneurship, you could learn something. But if you're relatively well informed, say maybe you live in Silicon Valley, or perhaps you subscribe to Inc. magazine, don't waste your time with this. Inc. magazine, anything from Nolo Press, or anything the web turns up, will provide more insight for your buck.